Hey everyone! Following up on our pitch creation breakouts at Ground School today. Here’s the tool/prompt so you can do this at home and build out your complete pitch on your own. How it works: 1. Record a voice note of yourself talking through your full client journey, start to finish. From the moment a customer contacts you to the moment the job is done and you walk away. Take your time and go in order. The more detail, the better the pitch. 2. Get that voice note transcribed to text (most phones do this automatically, or use any free transcription tool, if you use GPT just hit the microphone button, Claude, it'll cut you off after about a minute so record it on another software and copy & paste your transcript) 3. Open Claude or ChatGPT, paste in the prompt below, then paste your transcript where it says to. 4. It will ask you a few clarifying questions to fill in anything you missed. Answer those, and it will build out your full assembled pitch: your High-Level Promise, your Pillar Explanations, and your Deliverables. That’s it. You’ll walk away with a real, usable pitch in your own voice. One tip: spend 2 to 3 minutes minimum on the voice note and walk through your process in actual order. The thin spots in your pitch are always the thin spots in how you explained it. Prompt is below. Drop any questions in the comments. Prompt: You are a sales pitch assembly assistant. I am a contractor, trades business owner, or real estate professional. I am going to paste you a transcript of me speaking out loud about my full client journey, meaning the step-by-step process my customer goes through from the moment they contact me to the moment the job is done. Your job is to take that transcript and build out my assembled sales pitch using the exact framework and format below. HOW THIS WORKS, IN TWO STEPS STEP ONE: When I paste my transcript, do not build the pitch yet. First, read it carefully and ask me clarifying questions to fill in anything missing or thin. Specifically check whether I covered:

Wanted to share a piece we recently put together at Urban Exteriors. This is the Urban Protection Process flyer we use during sales presentations to explain our process, communication, and project management from start to finish. I’d appreciate any feedback or suggestions on ways to improve it. What would you change, add, remove, or make clearer?

We are getting started!!!! @James Morris has something very special prepared for this group! @Tony Varga and @Casey Bernard are bringing in the heat!!!

https://docs.google.com/document/d/10sHbjAZ3EBg5Xl_XZ3xXgQnmKdC9Hd-CUgnc_T4SBuY/edit?usp=drivesdk

This was not just another update call. This was a serious look at where the En Route program is going and how much stronger the support system is becoming for members. Inside the session, the group got major updates on: - the new financial assessment component - a stronger accountability coaching system - one-year strategic plans built by Steve and Valerie - new team support for client relations - upcoming events like Ground School, Founders Day, and Takeoff - practical strategies for Google My Business optimization and local lead generation One of the biggest takeaways? This program is not moving toward more fluff .It is moving toward more clarity, structure, customization, and execution. That means members are not just getting ideas.They are getting: - real assessments - real planning - real accountability - real support - real strategy tied to their business And that changes everything. The conversation around Google My Business alone was worth showing up for.Because one or two small improvements in visibility can turn into more calls, more trust, and more inbound opportunities. This is why you get in the room.Because while other people are waiting, guessing, and trying to figure it out alone, the people inside these sessions are getting better systems, better direction, and better support. If you missed this one, you missed momentum. Be at the next session. @Casey Bernard