If your sole strategy in business and life is to copy somebody else... You've already lost. Copying someone else's moves... Copying someone else's brand... Copying someone else's identity... None of these things will help you gain any real traction. They'll only keep you stuck. ...and there are extremely practical reasons why. 1. You don't even know if the people you're copying are winning. A lot of people love to make you think they're killing it. But what you're observing from them may not even be the real truth of their life. Behind closed doors... They could be a month away from going completely broke. If you copy them... You will inherit the same problems they have. That should scare you. 2. Even if you do choose to copy the right person or business... What you're copying isn't who they are now. It's who they were 2-3 years ago. What you see today is the result of ideas and actions that went into motion long before you ever noticed them. So instead of copying the strategies and mindset that's pushing them to the next level... You will always be following an outdated blueprint that will put you in the position of endlessly chasing their tail. 3. Everyone recognizes a knockoff when they see one. That doesn't make you more valuable. It makes you less valuable. Not just in the short-term... Forever. ...and tarnishing your reputation in this way could put you in a hole you'll never be able to crawl out of. Real winners don't copy. They innovate and evolve. Want the best strategy to win? It's simple: Create your own lane. Develop your own ideas. Be your authentic self. It isn't just the best path to win on... It's the only one. ~ Andy Frisella

"The saddest aspect of life right now is that science gathers knowledge faster than society gathers wisdom." Isaac Asimov Have a great day brothers.

So the final working week of 2025, that means you will get to see a selection of my many festive socks this week. I have more than 5 pairs so it will just be what I choose (or my youngest) for the day. I am working until Thursday, Friday will be my first day of the Christmas Break. SO who knows how festive I will be through out this week. Today’s outfit consists of; M.J. Bale Ballard Suit in Blue Charles Tyrwhitt Cutaway Collar Stretch Kensington Weave Shirt in Stone Anson Strap in Light Brown on a Traditional Buckle in Silver OTTA Burnt Orange Rust Weave Skinny Tie OTAA Mini Connery Silver Tire Bar OTAA Cuban Flamingo Lapel Pin Wife Purchased Retro Floral Pocket Square in Orange (10x10 Inch Cotton) Buddy the Elf Socks Ecco Melbourne in Amber SOTD - Versace Eros Energy WOTD - Islander Greenport