Can anyone break down the components of Your Hook for me? I get the gist, but I'm wondering if there is a formula for what we want in it - do we address the transformation ? Should it be a minimum words? Is it different from a Tagline? Thank you!

Hello Wellness Pros. Although I have met a few of you in live coaching sessions, I have yet to do a formal introduction. Since meeting Cate three weeks ago I have been diving it to the content at full speed, as I already had a new community platform in mind, and a week-long reset on the calendar with my current community of women seeking connection and depth on their holistic wellness journey. I am thrilled to announce that since entering WPA two weeks ago today, I have enrolled my first member and have my next call scheduled for tomorrow! I am equally excited to announce that my free community is open, with the launch of Ritual Reboot, a free 5 day seasonal reset focusing on creating enriching rituals out of our daily self care routines, and realigning our rhythms with nature. It's so fun that my own reset has aligned so beautifully with Club Thrive's Gut Health Reset! I love how I am able to deliver to my people in a more solid way than ever before, because of the support of you all on similar journeys. Absolutely brilliant system @Cate Stillman !! If anyone would like to check out my community and provide any feedback, I'd be grateful. So far, out of the three resets I've led, Skool is by far providing more engagement than I have ever received through email delivery and empty FB groups 😆. The community name is Sacred Sonoran Sisterhood, a spin off of my OG LLC - Sonora Sol Embodied Living. Thanks for celebrating some big wins in my first two weeks with me! https://www.skool.com/sacred-sonoran-sisterhood-3188/about?ref=8b1b69545bdd4acb82d995e96f863dbf

I'm very excited to report that I have enrolled my first two club members -- we launch in November! I really leaned into Cate's structure of having the first call focus on the person's struggles and vision, and then sending a personalized Loom in advance of the second call that introduces the program. For me, the big shift was treating these calls as an opportunity to help them to take another step toward their ideal outcome.

@Jacalyn Prete and anyone who is frustrated in sales.... this one's for you.

My club is for awakening professionals. One of the objections I'm getting in my initial sales calls is that many/most of whom tend to be quite busy with work, family, and so fitting in live coaching calls each week and doing the work in the classroom feels overwhelming. I'm sure some part of the problem is that I'm getting bogged down in nuts and bolts. But, that said, it's a real challenge to add club participation to a busy schedule. What advice do you have for the frequency, length, and date/time of coaching calls so that this kind of member can still show up, feel part of a community, and not feel like they're missing out on too much? @Valerie Hwang Beck, I'm tagging you b/c I know your club focuses on visionaries, many of whom are probably rather busy.