Club Offer Workshop | Clarity Creates Confidence
Meeting Recap : 12-18-2025 | Session by @Cate Stillman Today’s session was all about refining offers, strengthening pricing, and building annual structures that truly support both leaders and members. We explored how clear club architecture—annual themes, predictable rhythms, and aligned pricing—creates safety, trust, and momentum inside wellness communities. Key themes included: - Shifting from short-term programs to year-long clubs and collectives - Pricing based on results and transformation, not time - Differentiating VIP vs. general membership with intention and integrity - Using annual calendars and monthly themes to anchor content, marketing, and member experience - Targeting qualified leads through aligned hubs, relationships, and clear sales processes As leaders clarified their annual wheels and offers, the energy shifted from “figuring it out” to embodied leadership and confident invitation. When the path is clear, members can relax into the journey—and growth becomes inevitable. This is what sustainable, heart-led business looks like. Watch Full Session Here: VIMEO