User
Write something
Monthly Inner Circle Call is happening in 33 days
Pinned
šŸ”’ New Premium Drop: Q2/Q3 2026 Fashion + Home Decor Product Research
The fashion drop in spring got more DMs than anything we shared this year. So we went deeper. This time we ran the full research across two niches: Fashion AND Home Decor. Same method. Real data, not guru guesses. The base šŸ‘‡ šŸ’° 200+ Google Ads accounts. $14M in monthly revenue. šŸ›’ 119,000+ conversions analysed across 106,000+ live products. US, DE, UK, NL, PL, AU, FR and more. Almost double the last report. 🧾 Plus paid 3rd party data from sources that would cost you a small fortune to stack yourself. What's inside šŸ‘‡ šŸ“¦ Top 20 products converting RIGHT NOW in each niche (May-June 2026) šŸ“Š Every major fashion and home decor category with a clear verdict: scale now, scale into fall, or wind down šŸ”¤ The exact words to put in your product titles - pulled from what's converting, not what sounds nice šŸ“… Month-by-month seasonal roadmap built from real 2025 curves, so you know exactly what to stock and when šŸŒ All of it cross-checked against 20+ industry trend sources. Where only our data sees it, that's your edge. A few things that will mess with your assumptions šŸ‘‡ → The fastest-growing home decor category is one most stores treat as a throwaway upsell. It converts at 3.1x ROAS and the trend press ignores it completely. → One fashion product type from the spring report doubled down. Our top store runs it at 2.8x ROAS and it's still accelerating into Q3 → There's a country in this data converting at 2.5x blended ROAS that almost nobody targets → The biggest summer category in home decor peaks THIS month, then fades hard. Most stores scale it in August - exactly when it dies Most would package this and sell it. We keep it internal - except for you. Premium members only as always! If you're premium: Comment "RESEARCH" and which report you need I'll send it to you. šŸ’Œ
Pinned
šŸš€ Welcome to the #1 Google Ads community for D2C and dropshipping ecom operators
Hey - glad you're here. This is Google Ads eCom Lab. It's a free community for ecom operators who want to actually get good at Google Ads - not from theory, but from the system we use on 200+ live client accounts generating €200M+ in tracked sales. What this room is A Google Ads war room for D2C and dropshipping store owners. You get a full scaling course, monthly live calls, daily tactical chat, weekly templates, and a network of operators who are running the same stuff you are. šŸ’Ŗ āœ… The rules 1. Stay tactical. No motivation posts, no "what does everyone think of X" without a specific question. 2. No pitching. Don't promote your agency, course, SaaS, or service. Zero tolerance. 3. No generic advice. If you're answering someone, give them the actual answer - not "it depends" with nothing underneath it. 4. Confidentiality. Don't share other members' numbers, stores, or strategies outside this room. 5. Respect the room. This is an operator community - act like one. šŸŽÆ Where to start Head to the Classroom tab. Start with module 1 ("Google Ads Masterclass for eCom Brands"). Go through the first three modules before asking questions in chat - most of the foundational stuff is covered there. If you're already advanced - jump straight to the Performance Max or ROAS troubleshooting modules and bring your specific account questions to Thursday teardowns or the monthly call. šŸ“² Monthly live call We run a group call every month. The date gets posted here and in the Events tab one week out. Bring your campaign, your screen-share, your question. We audit live. No pre-packaged presentations - just real accounts, real problems, real fixes. One ask If this room helps you - post your win on Saturdays. Not to flex. Because the person two steps behind you needs to see what's actually possible. That's how the room compounds. šŸ”„ See you in the feed, Chris
KPI for cutting fashion products
How much do you let a product (with all variant and sizes) spend before cutting it with no sale? And I'm talking for fashion or lower ticket items $29-140. I've heard KPIs to cut at $19, $27, $40, $60 What do you guys usually do and what's the reason behind it?
1
0
Launching a new store: Should I add Audience Signals to speed up PMax learning phase or leave it empty?
Hey guys, I'm about to launch a new Performance Max campaign for a new store. The product category is very well-known and obvious. Since it's a completely new account with no conversion data, I want to exit the learning phase as fast as possible to get conversions. From your actual experience, is it better to add relevant Audience Signals to help the algorithm optimize faster, or should I just leave it completely empty and let the algorithm figure it out on its own?
1
0
UK Feed Approved – What Are the Exact Steps to Submit the US Feed?
Since my UK feed is already approved since 1month running ads and reactivated, what are the exact steps I need to follow to submit and get the US feed approved? A few things I'm unsure about: - Do I need a separate US business address and phone number, or can I continue using my UK business details? - Do I need separate Shipping, Return & Refund, Privacy Policy, and Terms pages for the US, or can I use the same pages with US-specific information added? - I don't want to use a currency conversion app because it can be unreliable. If I add the US as a Shopify Market, will customers from the US automatically see prices in USD, and will that satisfy Google Merchant Center? - Do I need separate shipping rates and delivery times for the US? - Is there anything else I need to configure in Shopify or Google Merchant Center before submitting the US feed? - My Google Ads campaign targeting the UK is already running. Should I pause it until the US feed is approved, or is it fine to leave it running? I'd appreciate it if you could explain the whole process step by step so I don't miss anything.
1-30 of 314
Google Ads eCom Lab
skool.com/google-ads-ecom
Free Google Ads community for eCom and Google Dropshipping operators. 200+ brands, €200M+ in tracked sales. PMAX, Shopping, Search, YouTube & more šŸš€
Leaderboard (30-day)
Powered by