Launching a new store: Should I add Audience Signals to speed up PMax learning phase or leave it empty?
Hey guys,
I'm about to launch a new Performance Max campaign for a new store. The product category is very well-known and obvious.
Since it's a completely new account with no conversion data, I want to exit the learning phase as fast as possible to get conversions.
From your actual experience, is it better to add relevant Audience Signals to help the algorithm optimize faster, or should I just leave it completely empty and let the algorithm figure it out on its own?
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Launching a new store: Should I add Audience Signals to speed up PMax learning phase or leave it empty?
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