You'll have heard it. Face to face it's "leave me a brochure". In the DMs it's "send me a link and I'll have a look". It usually means one of two things. They're not sure yet and don't want to say so. Or they're being polite and want the conversation to finish. Send the brochure and leave it there, and it goes on the pile with all the others. The conversation was the best chance you had, and you've just handed it over to a PDF. So don't argue. Ask. "Of course. So I send you the right thing, what is it you'd want to look at?" Whatever they say is the bit they're unsure about. Go through it with them there and then. If it's A* rated windows, that might be the energy rating, the guarantee or how the fitting works. Once it's covered, ask for the business. "Now you've seen that, shall we get the paperwork done?" In the DMs it's the same. Answer the question in the chat, then send the payment link while they're still talking to you. Business owner, freelancer, creator or salesperson, a brochure has never closed a sale on its own. That's what we work on in Direct Sales Mastery. It's for anyone who sells for a living, feels stuck and wants fewer conversations ending with "send me something". Have a look at DSM What do you say when someone asks you to send them something?