Why Your Marketing Images Are Trying to Do Too Much
One business rule I’d happily break 😬
“Your images should explain what you do.”
I don’t think they should.
I think they should make someone curious enough to stop.
Your website explains.
Your About page explains.
Your sales page explains.
Your image has a much smaller job.
Get someone interested enough to read the next thing.
When we ask one image to explain everything… It usually ends up explaining nothing.
That’s a big part of what we’re working on inside Defunk’d Design
Not prettier graphics.
Not trendier graphics.
Images that actually do the job they were created to do.
🎉 Early Adopter pricing is now live for the next 10 members.
😆 I also turned on a 7-day free trial if you want to come snoop first… Operation Stop the Slop has now commenced!
👇🏻 What’s the biggest job you expect your images to do?
Get the click?
Explain your business?
Build trust?
Sell?
…Or something else?
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8 comments
Sarah Hankins
5
Why Your Marketing Images Are Trying to Do Too Much
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