Video can help people trust you before they ever book a call, join your community, or buy your course.
It can also make very smart, experienced people suddenly forget how to speak like normal human beings.
In this week’s episode of The Art of Online Course Creation, I’m joined by to talk about how course creators can use video to build their personal brand without sounding stiff, scripted, or overly polished. We get into camera confidence, video sales letters, creating content without making it a full-time job, and what changes when you’re recording video for your actual course.
If you’ve ever hit record and immediately stopped sounding like yourself, this one is for you.