Second Place to a Phone Number
I lost a weight-loss challenge to a phone number.
The prize was a cruise. My wife and I never had a honeymoon. So yeah, I was all in.
I did the research. Fixed my sleep. Started walking with a weighted pack. Skipped the sketchy stuff on the shelves.
Points came from muscle gained. I put on 3.75 pounds in 11 weeks and tied for second.
The winner was listed on the leaderboard by his phone number. No name.
He didn't just win. He lapped us. To score what he did, he'd have needed about 6.4 pounds of muscle in those same 11 weeks.
Do the math on that and draw your own conclusions. (Rumor had it the sketchy stuff was involved.)
Second place. Again. This time the prize was a shaker cup and a $40 gift card. (It's always a shaker cup.)
I gave up my mom's Christmas cookies for that shaker cup. And cake on my own birthday.
A life you can't live in isn't a lifestyle.
I did finally win one. $200 gift card and a free hoodie. The hoodie was out of stock. lol.
Here's what I actually kept from all of it. The stuff that moved the needle was never the extreme stuff. It was sleep, water, walking, enough protein, and lifting.
Boring. And mostly free.
That became The SHAPE Protocol™. Sleep, Hydration, Activity, Protein, Exercise. In that order.
It's also the name of my Skool community, built for busy parents and business owners who are tired of starting over every Monday. If that's you, come find us.
(Still waiting on that cruise, by the way.)
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Jason Carter
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Second Place to a Phone Number
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