I keep hearing different versions of this.
Skool is better than funnels.
I don't need a funnel, Skool covers it.
Etc.
Etc.
And it's just not true.
If you're trying to attract people to your community, engage with them when they get there, and guide them towards an upgrade or paid offer โ you DO do funnels. You're just maybe not seeing it.
And the same principles apply.
A funnel is a guided decision path โ not a template, not pretty pages, not a specific platform like ClickFunnels or Go High Level. Or even Skool.
A funnel helps your ideal client navigate from where they are (stuck, frustrated, annoyed, bewildered) to where they want to be (successful, happy, calm, clear).
You still need:
๐ฅ A spark โ something that inspires people to join your free community
๐ฅ A flame โ a reason for new members to become buyers
โค๏ธโ๐ฅ A blaze โ a mechanism for those buyers who want to go deeper
๐ Glowing embers โ a reason for folks to stick around
And if one of those layers isnโt working?
The whole thing feels broken.
So if youโre thinking:
โI donโt need a funnel, I have Skoolโ ... you're probably leaving a whole bunch of opportunity and money on the table.๐คทโโ๏ธ
In Funnel Forensics we unravel all the different funnel stages as they relate to Skool. So you can find your gaps and leaks... and address them.