Did you come to Skool dreaming of $25K months? Maybe six-figure seasons from a community-based business? I feel you. From 2009 to 2015, I was running wild, making offers, hosting hotel events, and booking clients into my in-person 1800 sq ft studio. I was getting tired. In 2016, I was looking for a better way. That July was my first $25k month ONLINE!! I remember opening my first membership, built around a $39 digital product. I added a weekly call and bundled it into a community. That generated $10k in cash within 72 hours and led to my first $25k month. ($28,158 with 722 signups) That one community scaled to a seven-figure business. That one digital product at $39 has made more than $500K all on its own. It’s still running. For the first time ever, I’ve partnered with one of my favorite Skool Growth Operators on the platform to bring you our best wisdom. She’s supported Skool Games winners to $10k months. And she was right alongside me as we added 1,000 members in just two months. We are #7 in MONEY and have held that position for months now. @Jenna Kelly has been with us the whole time. I know you can’t all hire her 1:1, so we’re offering this small-group experience with 8 weeks of clinics and support, customized to your community. Our goal is to raise $5k for your community this summer. We will show you how to make the most of your Skool tools and maximize your traffic for perfect-fit clients. Plus, wait til you experience our DM strategies and non-pushy skills for getting people to ASK YOU how they pay. Bonus: You get my $397/m VIP TIER included when you join this summer. AND my full suite CRM (normally $197/m) is included too. Are you ready for $1,188 of bonuses? Thinking you’d like my seven-figure business-building brain working alongside one of the best Skool Growth Operators out there? This SUMMER SUCCESS LAB is for you. More deets here https://byobssl.jennakelly.net/ Wondering what we’re all about? Jump into my $9 BYOB right here.

Went to a FIFA game last week and Witnessed US Patriotism! I was one of 70,400 people who saw US and Turkey play in Los Angeles. It was my first FIFA game! And although the outcome was not in the US's favor, it was still an amazing experience and will always remember it. One of the biggest takeaways was seeing the Americans and how they welcomed the Turkey fans, they weren't belligerent, or rude, they were happy. And so here is our National Anthem. Can you hear me singing at the top of my lungs?

I see this everywhere now. High protein smoothies. High protein brownies. High protein cookies. And yes…Getting enough protein matters. High protein meals can help with: • blood sugar regulation • PCOS • cravings • muscle mass • metabolism • and overall hormone health But hormones are about more than food and exercise. There is one thing that can raise blood sugar, increase cravings, elevate stress hormones, and wreck sleep that most people NEVER think about: LIGHT Just like junk food…There is also junk light. Artificial light at the wrong times can affect: • cortisol • melatonin • sleep quality • energy • hunger signals • and even how your body responds to food So yes…Plan your high protein meals. But pair them with high quality light for the biggest benefit. If you want to learn how to optimize your light environment for regular cycles, better energy, mood, sleep, and hormones, come join me inside The Hormone Hub. Which do you think affects hormones more: high protein or light?

If you have ever thought: “I know I have something valuable to teach… but I do not know how to package it into an experience people actually want…” You should come to this free live workshop today with @Katya McEwen inside my Skool community, Income Without Burnout. ☀️ Today’s session is called: “Conversion Without Convincing” Katya teaches how to create a simple 90-minute experience that builds trust, connection, momentum, and yes… revenue too. This is especially great for: ☀️ coaches ☀️ creators ☀️ educators ☀️ community builders ☀️ course creators ☀️ AI builders ☀️ people with knowledge and ideas they want to share 🕑 2 PM EST 🔗 Calendar Link Even if you cannot attend live, there will be a replay, and participants can still submit mini project ideas for feedback and prizes afterward. ☀️ Would love to see some new faces there today!

So, there are two ways to fill a free Skool community. One feels fast. The other feels slow. The crazy thing is, they produce very different results. Now, the fast way is social posts, paid ads, or a well-timed viral moment. You get a burst of signups. Some engage for a few days. Then the feed moves on, and so do they. The community fills up with people who joined on impulse and never came back. This is sometimes called the ghost member problem. It is not a retention problem. It is an acquisition problem dressed up as one. The slow way is YouTube. Specifically, long-form videos are built around questions people are already searching for. Someone types a problem into YouTube at 11 pm. Your video comes up. They watch twelve minutes of it. They join your community from the description of your video. That person arrived with a defined problem, spent real time with you before they joined, and made a conscious decision rather than an impulsive one. Everything that happens after that is different. The mechanism is simple. Search-intent traffic and feed-scroll traffic are not the same psychology. One is a person looking for something. The other is a person being shown something. The first type tends to stay, participate, and eventually pay. The second type tends to look around once and go quiet. There is a second advantage that rarely gets mentioned. A social post has a lifespan of about 48 hours. A YouTube video built around a specific search term can drive new members into your community for years. The compounding effect is real. Members joining your community from a video you recorded in 2022 are not a surprise. They are the system working as designed. If you're building a Skool community and wondering why your member count grows, but your engagement doesn't, the question worth asking is where your members are coming from. That's what The Content Revenue Lab is built around. https://tinyurl.com/TheContentRevenueLab Des Dreckett - The Content Revenue Lab