🚨 BREAKING: You don't need a "merch idea." You already have the merch — you just haven't spotted it yet.
Here's the tip: stop asking "what should I make?" and start asking "what do I already say?"
Look at your last 10 posts, emails, or client calls. What's the phrase you keep repeating? The line people quote back to you? The thing you say so often you're sick of hearing yourself say it?
That's not just your messaging. That's your merch.
A coach who always says "progress over perfection" → most people would slap it on a t-shirt, a sticker, or a mug.
There's a better way.
Put that same line on a custom printed eco-friendly Swedish dishcloth — a cool product that replaces 17 rolls of paper towels, lasts 6-9 months and gets used 2-3 times a day.
Or put it on a custom printed mint tin — that lives in your client's purse, car, or the desk drawer they actually open. They can be bold or though-provoking... they can be YOU. And they're useful in a way that makes people keep them without thinking about it. (Think about creating your own Altoids tin... and they're simple to get made and that's what I can help you with.)
You're not starting from zero. You're translating what's already working — you just need to stop putting it on the obvious thing.
Time to think outside the box and put your ideas into one.
(And yes, this tin is from an actual brand.)