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The most expensive mistake in watch collecting isn't the watch
You've seen it happen — maybe you've lived it. A piece that looked right on paper, felt wrong on the wrist, and lost value the moment you tried to move it. A "deal" from a seller whose reputation you couldn't verify. A reference you passed on because you didn't know enough yet, and regretted six months later. None of that is a spending problem. It's an information problem. And information in this hobby isn't hard to find — it's hard to trust. YouTube has opinions. Forums have arguments. Hype pages have agendas. None of it tells you what to do with your specific budget, taste, and collection goals. That's the gap Watch Lover Premium closes. You get direct access to serious collectors and experts who've made the mistakes so you don't have to. Live calls where you can bring a real purchase decision and leave with a real answer. Trusted vendor relationships built over years, not hours of research. A community where the baseline level of knowledge is genuinely high. The collection you're trying to build in two years, alone — some of these men built it in twelve months, together. The room you're in determines the speed you move at. Join Watch Lover Premium here: https://www.skool.com/watch-lover/plans
The most expensive mistake in watch collecting isn't the watch
May 2026 WOTM - Mido Multifort
THe Multifort took the lead this month with 9 wears. June will be a different kind of “challenge”… I’m only wearing The Mido, Combat Sub and the Monterey EBC Polar. I want to see what other pieces I miss having in the rotation if my “core” three were all I had.
May 2026 WOTM - Mido Multifort
Who knew!!
https://www.instagram.com/reel/DYg110vNIJS/?utm_source=ig_web_button_share_sheet&igsh=ZDNlZDc0MzIxNw==
WOTD- Superhero Sunday May 31st: Longines Avigation Big Eye
Bringing back “Jimmy Doolittle” the real Superhero- American Pilot who led the American forces on a successful air raid on Japan that was a massive boost of morale for the Allied Forces in WWII. Been loving this Anachronist Zero Pass on here as well. Highly recommend picking one of those up if you like nato straps!!
WOTD- Superhero Sunday May 31st: Longines Avigation Big Eye
WOTM - May 2026
Congratulations to my co-Watches of the Month for May 2026! No surprise that we have a tie between two Monterey watches. Dark Bayou EM and EBC GMT. The Dark Bayou currently has a slim lead in a tight race for WOTY. I have some new straps on the way that I am looking forward to trying on both watches. Speaking of Monterey Watch Company, please see my other post about the livestream they are hosting on June 1 in celebration of their 4th anniversary.
WOTM - May 2026
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