This week’s guest is Larry Jarnigo, a former medical device sales rep who replaced his six-figure income in YEAR ONE of land investing.
Larry’s not trying to build a big flashy team.
He’s building a profitable, streamlined machine.
He’s hired 1 U.S.-based assistant who now:
- Calls sellers
- Handles contracts
- Manages listings + Facebook leads
- Coordinates closings
- And creates her own SOP videos
He outsources the rest to specialists on-call from scrubbing counties to cold calling, pricing mailers, and making images.
He’s tested everything:
Texting → TV ads → Direct mail → Cold calling
(And shares what’s working right now.)
We talk leadership, building trust, managing without micromanaging, and how he’s structuring comp to keep his best people motivated.
If you want to build a land business that doesn’t run you into the ground, this episode is for you.