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Dec '24 •
Welcome! 🚨START HERE🚨
I have a Bonus Gift for you when you reach Level 2 in the community: --> 10 Lessons - My Best BUSINESS ADVICE 1. Level Up by Introducing Yourself Below in the comments. 2. Then Like and Comment on someone else's. By LIKING & COMMENTING you will earn points and level up the leaderboard, gaining you access to more Classroom Modules. Leaderboard members can qualify to be invited to Insiders Masterclasses! ⚡️ 𝐀𝐂𝐓𝐈𝐎𝐍 𝐒𝐓𝐄𝐏⚡️ ☎️ Join the New Members Clarity call every Friday at 4PM EST (this is only for new members) You can find the next one in the calendar Like & Comment on someone else's introduction and make a friend 🤝 🆕 Learn the Skool Platform in the "Get Started" in the Classroom 🚀 Start Learning Lead Gen Secrets with the full Masterclass. ✅ Check off Each Module as you complete them. Questions? Search for them in the Search Bar If you can't find the answer, post your question in the community... Let’s get to work! Lead Gen Jay PS - Review Rules & Community Guidelines Click Here
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6d •
This One Changes How You Make Money!
If you’re running an agency, a program, or any service business and feel like: - clients churn too fast - revenue resets every month - you’re doing too much selling for too little upside In this new video, I break down the “Shovel Strategy” - the exact framework that took me from struggling at $20–30k/month to building multiple businesses doing hundreds of thousands per month. When I first taught this inside my paid community, 22 people crossed six figures in under 60 days. Not because they worked harder. Because they stopped selling just one thing. In this video, you’ll learn: - Why most businesses cap out financially even with great marketing - How to increase revenue per client without building new core offers - What “shovels” actually are (and why your clients are already buying them) - How to layer high-retention products into your existing business - Real examples from my own companies (CRM, mailboxes, automation, verification, more) This isn’t theory. It’s the model I use today - and the reason clients keep paying long after the main offer ends. 👉 Check out the video now.
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19h •
🚨 Emergency Drop: This AI Is Moving Too Fast to Ignore 🚨
I didn’t plan this video. No fancy edits. No script. But I had to hit record. There’s a new AI tech blowing up right now and unlike most hype cycles, this one is actually dangerous (in a good way) if you’re an online business owner. In the last 7 days, I’ve been using an open-source system that has quietly become: - My executive assistant - My developer - My designer - My project manager - My internal ops layer It texts me. Emails for me. Books meetings. Manages Slack. Tracks tasks. Builds apps. And gets better every single day. This is not another AI agent demo that skips the hard parts. In this video, I walk you through: - What this tech actually is (and what it replaces) - The exact setup I’m using - How I gave it its own email, calendar, iMessage, and Slack access - How to turn it into a real “employee,” not a toy - The security mistakes to avoid And lots more! If you’re busy, scaling, or drowning in admin work… This will feel like cheating. 👉 Watch the video now I’ve put together a full setup guide + checklist to avoid the common traps. Comment “Guide” and I’ll share it.
2m •
🔥 A Simple Role Shift That Doubled Our Reply Rate
If I hired you as CMO for my PR agency and gave you 5 minutes… What cold email would you write? Most people default to something like: "Hey [Name], we help people get more exposure for their brand/get featured in Forbes/etc. Interested?" That’s exactly what we used to send too. And our reply rates were trash. So we stopped pitching PR. Instead, we flipped the role completely. We stopped reaching out as marketers and started reaching out as journalists. Same inbox. Totally different psychology. The message shifted from: “Buy our service” to: “We’re covering a story.” Example: "Hey [Name], we're working on a story about [their industry]. Saw your [specific achievement] and thought it'd be perfect. Got 15 mins?" That one change removed resistance instantly. They’re not thinking: “What do you want from me?” They’re thinking: “Why me?” And the numbers backed it up: • 1.26% reply rate (vs ~0.6% industry average) • 67.6% positive replies** (2 out of 3 responses were warm) • $141K closed from a single campaign When they got on the call, we actually talked about them. Their story. Their positioning. Their goals. Rapport was already built. The PR pitch came naturally. The real lesson: Most industries get stuck doing the same thing… …and then wonder why results flatten. “Industry average” is average for a reason. Everyone’s zigging the same way. We zagged. Took market share. And when this stops working, we’ll zag again. That’s the game. Take this framework and ask yourself: 👉 How could I reposition my outreach so it doesn’t feel like a pitch at all? Or let us do it for you. Comment “Strategy” and we’ll show you how we’d structure this for your industry and campaigns.
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2h •
Cold email copy
Heya! I've gotten lots of amazing feedback from Jay and others from the community and I've refined my cold email draft. Hey {{firstName}} Have you ever looked closely at why customers don’t reorder — even when the product is solid? We work with supplement and wellness brands to improve retention by helping customers understand and believe in what actually drives results after their first purchase. I’d love to share a simple framework we use called the Educational Retention System that’s helped brands like Heart & Soil and Noorbru increase repeat purchase rates by 15%. Does this sound like something worth exploring for [company name]? – Lucas Lau
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Attract high-quality leads, with proven systems, & grow your revenue with automated AI lead generation machines to get clients on autopilot.
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