16d • ⚔️ Strategy & Tactics
Google Script
Hi guys, I'm trying to write a Google Script for labeling winners and mid performers. My questions are:
- How do you classify a product as champion/winner? 3 ROAS with 3+ sales past 30 days? Or something like Revenue per Impression > 95?
- How do you classify mid performers?
- How do you reclassify a Champion or mid performer if it's performance starts to drop?
- Do you look at past 30d, 14d or 7d data?
- How often should you run a script like this?
Thank you!
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Google Script
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