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Monthly Inner Circle Call is happening in 35 days
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🔒 New Premium Drop: Q2/Q3 2026 Fashion + Home Decor Product Research
The fashion drop in spring got more DMs than anything we shared this year. So we went deeper. This time we ran the full research across two niches: Fashion AND Home Decor. Same method. Real data, not guru guesses. The base 👇 💰 200+ Google Ads accounts. $14M in monthly revenue. 🛒 119,000+ conversions analysed across 106,000+ live products. US, DE, UK, NL, PL, AU, FR and more. Almost double the last report. 🧾 Plus paid 3rd party data from sources that would cost you a small fortune to stack yourself. What's inside 👇 📦 Top 20 products converting RIGHT NOW in each niche (May-June 2026) 📊 Every major fashion and home decor category with a clear verdict: scale now, scale into fall, or wind down 🔤 The exact words to put in your product titles - pulled from what's converting, not what sounds nice 📅 Month-by-month seasonal roadmap built from real 2025 curves, so you know exactly what to stock and when 🌍 All of it cross-checked against 20+ industry trend sources. Where only our data sees it, that's your edge. A few things that will mess with your assumptions 👇 → The fastest-growing home decor category is one most stores treat as a throwaway upsell. It converts at 3.1x ROAS and the trend press ignores it completely. → One fashion product type from the spring report doubled down. Our top store runs it at 2.8x ROAS and it's still accelerating into Q3 → There's a country in this data converting at 2.5x blended ROAS that almost nobody targets → The biggest summer category in home decor peaks THIS month, then fades hard. Most stores scale it in August - exactly when it dies Most would package this and sell it. We keep it internal - except for you. Premium members only as always! If you're premium: Comment "RESEARCH" and which report you need I'll send it to you. 💌
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🚀 Welcome to the #1 Google Ads community for D2C and dropshipping ecom operators
Hey - glad you're here. This is Google Ads eCom Lab. It's a free community for ecom operators who want to actually get good at Google Ads - not from theory, but from the system we use on 200+ live client accounts generating €200M+ in tracked sales. What this room is A Google Ads war room for D2C and dropshipping store owners. You get a full scaling course, monthly live calls, daily tactical chat, weekly templates, and a network of operators who are running the same stuff you are. 💪 ✅ The rules 1. Stay tactical. No motivation posts, no "what does everyone think of X" without a specific question. 2. No pitching. Don't promote your agency, course, SaaS, or service. Zero tolerance. 3. No generic advice. If you're answering someone, give them the actual answer - not "it depends" with nothing underneath it. 4. Confidentiality. Don't share other members' numbers, stores, or strategies outside this room. 5. Respect the room. This is an operator community - act like one. 🎯 Where to start Head to the Classroom tab. Start with module 1 ("Google Ads Masterclass for eCom Brands"). Go through the first three modules before asking questions in chat - most of the foundational stuff is covered there. If you're already advanced - jump straight to the Performance Max or ROAS troubleshooting modules and bring your specific account questions to Thursday teardowns or the monthly call. 📲 Monthly live call We run a group call every month. The date gets posted here and in the Events tab one week out. Bring your campaign, your screen-share, your question. We audit live. No pre-packaged presentations - just real accounts, real problems, real fixes. One ask If this room helps you - post your win on Saturdays. Not to flex. Because the person two steps behind you needs to see what's actually possible. That's how the room compounds. 🔥 See you in the feed, Chris
Is anyone else finding it hard to tell whether the problem is actually Google Ads... or something else entirely?
One thing I've been noticing is that it's easy to fall into the trap of thinking every drop in performance means something is wrong with Google Ads. Then I look deeper and realize there are so many moving parts that can quietly affect profitability before the ads are even the real issue. I'm still trying to figure out which factor has the biggest impact over the long run. For those who have been through this already, what ended up making the biggest difference for you? Was it the product... The store... The feed... Or was it actually the campaigns?
Small Steps Lead to Big Results
Some days you'll feel like you're getting nowhere. Keep going anyway. The people who succeed aren't always the smartest or the most talented, they're the ones who keep showing up when it's boring, when it's hard, and when nobody is cheering for them. One small step today is still progress. Stay consistent, trust the process, and remember that the results you're hoping for are built by the work you do when no one is watching. Your future self will thank you for not giving up.
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Reminder: Call in 6 hours 🧠
Today is the monthly call for premium members again. 19:00 (CET) Use this as the opportunity to ask your questions as we have 1 hour to dive into everything ✅🔥🙌
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Google Ads eCom Lab
skool.com/google-ads-ecom
Free Google Ads community for eCom and Google Dropshipping operators. 200+ brands, €200M+ in tracked sales. PMAX, Shopping, Search, YouTube & more 🚀
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