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SUCCESSFUL COURSE LAUNCH!
Hey @John Bejakovic ! SO STOKED today! I did a launch for my mid ticket digital course called “First Door Formula” this week… AND I MADE MY FIRST SALE!! $197 IN THE BANK PEOPLE! It’s SO COOL because I can and will continue to sell this content going forward! First of many Lord willing! Anyone in this ‘ere community in the real estate space wanna team up and do a list swap?
"Every email I sent made at least one sale"
Time to share a community win. @Tom Grundy wrote me this via email earlier this month, and then gave me permission to share it: === I ran Reclaim Your Evening last night. I had eleven people buy the offer so $1k in total which I’m counting as a big win. Every email I sent made at least one sale, which was very cool, and I also had people buying who’d been on my list a couple of weeks and others who’d been on my list a couple of years (and this was the first time they’d interacted with me/bought something from me) so also very cool. So thank you! One thing I realised was that I probably needed the accountability more than I thought I did. === Tom is now thinking about what to offer as the next step to the folks who have already paid him $100. (The essence of direct marketing is to get people to say yes, then upsell them.) Tom did delivered his Reclaim Your Evening offer as a paid live training, or what I called (and sold) as the Most Valuable Offer last month. Have you put on a paid live training before? Or are you thinking about putting on one in June?
What are you automating in your business?
Much of what we create is the result of many unseen forces happening just beneath the surface. As a result of some recent automations, I now have more time to create. Two automations specifically are going to save me hours of manual data entry while making my AI 10x smarter. In short: My Notion workspace now "talks" to my marketing platforms in real-time. 1. Email Marketing Sync: - My email metrics now flow automatically into the Notion database where I write my drafts. - The Result: Notion AI can now analyze my content and its effectiveness instantly. No more manual data entry or copy-pasting to see what’s working. 2. Threads & UTM Tracking: - I’m now syncing UTM data directly to the specific Threads post that generated a new subscriber. - The Result: I can see exactly which posts drive a sign-ups. Notion AI can now analyze which content converts instead of just vanity metrics. Why this matters: It might sound technical, but it means I spend less time on spreadsheets and more time using AI-driven insights to create better content. So I’m curious — what are you automating in your business right now? - If you’re already automating, what’s your favorite automation? - If you haven't started yet, what's the one manual task you'd love to get off your plate? 👇 Let me know in the comments!
What are you automating in your business?
How I got my list to pay me $400 to create my own lead magnet
I've been working with John on monetizing my list, and after several weeks of asking lots of questions to my readers, we realized the following: 1) Creating a lead magnet was something that would solve problems for many of my readers 2) I myself don't have a proper lead magnet with which to steadily grow my list with high quality subscribers So - John conceived of the idea of running a live cohort for a minimal price, in which I would build a lead magnet for myself while showing the cohort members my process, and giving them feedback as they create theirs. Jan 29 - initial tease to my list and LinkedIn to gauge interest Feb 4 - official "launch" with an email describing the live cohort Feb 13 - registration closed ​ Total marketing: 12 emails to my small list & 10 LinkedIn posts Zero ad spend. ​ 15 days from concept creation to launch closing. 4 cohort members paying me $99 each. Our first call is on Monday, and I've already built a template that is on its way to becoming my first sellable info-product. And of course, I started creating my own lead magnet, which will probably be a summary of this lead magnet building process. So - if you, too, are a barefoot shoemaker, perhaps you can also let your audience pay for the privilege of coming along for the ride as you make your own shoes.
Small win
After months of only sending 1-2 emails a week, this week I sent out four! Let's see if I can keep this up next week.
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Daily Email House
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Email daily, make a $1k offer, pay for a house.
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