I noticed that Derek Johanson has just launched a monthly paid newsletter and Ian Stanley launched one a few months ago too. Coincidence? I know they’re pals but I’m wondering if there’s something in the water at the moment that makes it a particularly good time to launch a paid newsletter?

How likely (or willing) are you to run ads (small classifieds or featured ads) to make some extra cash with your newsletter?

I’ve recently launched a new monthly group coaching program and I’m asking everyone who joins why they decided to join (a tip I got from John - thank you @John Bejakovic). Yesterday someone replied as follows: - They were born on the 13th  - Their lucky number is 13 - They read my email on 13th Aug - My offer is a $15 monthly subscription. When they converted this to Euros, it came out at €13 And so they “decided to take a chance” I’m not sure I can use this in my marketing! But it did get me wondering - what’s the most unusual/weird/interesting reason someone has given you for buying your product or service?

Hi everyone! I’m so excited to be here, I have joined the community for a while now 🎉

We need a thread for gratuitous fun: Stuff that has nothing to do with marketing, business, copy, daily emails... but that is fun for fun's sake. (Even a little bit of fun is better than none.) I'd like to kick things off with the attached (and real, not AI) photo of a beaver, which I put in an email a long time ago, apropos of nothing. If you have jokes, funny pictures, memes, ideas for "disconnected infotainment," put 'em in here. On Fridays... or really on any other days.