IMPORTANCE OF HAVING CONVERSATIONS · Copywriting Launchpad

Anika Mathur

17d • 💬 Discussion

IMPORTANCE OF HAVING CONVERSATIONS

So there is one thing I wanna share

Sometimes little conversations are great,

You really don't need to sell something everytime

I was just having a random conversation with a very senior marketer.

She is really experienced in this and in social media marketing from last 20 years,

she taught me one thing virality is useless if it brings clickers ,

that's why there are people on youtube with 500 to 1000 subscribers closing clients because they

restrict their content to their clients or leads only.

You don't need to be an influencer really,just get people who wanna see you

that's what content marketing is in a nutshell.

You don't sell a product and create marketing.

The marketing message is compelling when it has efforts behind the product you are selling.Because the reviews you get are the greatest asset for the copy.

Well got my first podcast episode booked with her.

Today I rewrote and analysed Dan Lok's 23 VSL's and oh boy they are like swimming in direct response copy I got so hooked and I noted each framework in my swipe file.Then I repurposed some email drafts from it.Like in list boss it was shown you could repurpose Social media content from emails,I repurposed emails from vsl's.

This was all I learnt today .

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IMPORTANCE OF HAVING CONVERSATIONS