The bigger question isn't whether you're creating content.
The bigger question is whether that content can still be found six months from now.
A post that disappears with the feed can create engagement today. A post that remains discoverable can create opportunities long after you hit publish. Those are not the same thing.
If you're planning to attend, I want you to come prepared.
Grab the Discoverability Toolkit, which includes the Evergreen Answer Engine, and run your About Page through it before the workshop. Spend a little time exploring the results and bring your discoveries with you. One creator told me the Engine helped her:
π "see how my About Page connects to SEO"
π "identify my audience and the questions they would be asking"
Another described it as:
π "a whole system with prompts all mapped out" for creators who care about discoverability.
Those are exactly the kinds of insights we'll be building on during the workshop.
π£π πΈπ»πΌπ ππΌππΏ π°πΌπ»ππ²π»π πΆπ π΄πΌπΌπ±.
The question is whether it's discoverable.
Will anyone find it six months from now?
I've got something extra planned for the people who come prepared. π