Got a solid spray to the hand at Macys, which is plenty to get a sense for it. My first reaction: Meh. It’s just meh. The good: it’s pleasant and it actually projects fairly well, I have been catching whiffs of it for a few hours now. And… that’s all I can really say. The bad: I can’t really say there’s anything bad about it (although there is a sharpness at the open, probably from violet leaf, that I don’t care for) either. This to me is just a pleasant, super mass appealing sweet smooth lavender floral vanilla. To me it’s actually very unisex, like straight down the middle. I honestly don’t see this being the next big thing for Armani - there are of tons of sweet lavender vanilla choices eg in the BIR line, Invictus Victory and 1 million and Phantom line, Bad Boy line, Gisada Gold, even Ferragamo F Black all coming to mind. I’m not saying all those smell alike or that this smells like those, more that my first impression was oh man this is kind of like things I’ve smelled so many times before and this isn’t so great that it stands out from them, at least to me anyway. I’m honestly a little disappointed, to me this isn’t even decant worthy to test further. But hey, this is just my opinion - go out and sample it for yourself, let me know if you think I need to give this another chance!