âWhat do you charge?â
This question is asked by every client whether itâs your first pitch or youâre upselling an existing client. Most freelancers make a big mistake here. Client asks for pricing â Freelancer sends packages â âChoose one.â â Completely wrong approach. From the clientâs perspective, it feels like: âIsko bas kaam bechna hai, samajhna nahi.â You havenât understood the client yet but youâre already selling. The right approach is simple: Before sharing any final price: ⢠Ask about their needs ⢠Understand their goals ⢠Know their problems Then create a customized package and say: âThis package is completely based on your requirements.â This instantly makes the client feel: ⢠Heard ⢠Understood ⢠Working with a professional Do proper research on the client: ⢠Their business ⢠Their stage ⢠Their budget comfort Then decide: ⢠How you can actually help ⢠Whatâs the best value you can offer After that, pitch your solution, not just your price. Result? â Better trust â Better retention â Long-term clients Stop selling packages. Start selling solutions built around the client.