Hey everyone 👋 Hope you’re all doing great! I’m running a DCT to test 2 new angles — CTR (all) is around 70% and link CTR is about 45%. Since we usually pause anything under 50% link CTR, should I give it a bit more time or just shut it down? It’s been 48h and I’ve got 12 link clicks so far. Thanks!

Own the lows. Because it's not whether or not you hit the lows the lows will come. It's just how fast you get out of the lows that separate you from the average.

Our ads are preforming extremely well but the funnel is not converting at all. For context our client is in Rhode Island, target size ≈80k people. We are considering switching to meta forms as well. Any advice is appreciated

I analysed dozens of landing pages in local services, and made a code of all the different sections of a good landing page. I've pasted it here. I think having ALL of these sections is too much. So picking around 60% would be good. Can anyone think of anything major I may have missed? Im intending to use this as a checklist to make sure ive got the right ingredients of a good landing page, and to communicate to my team about what im looking for.

Been diving deep into running an agency and one recurring problem I've noticed is effective lead management. I did some brainstorming and came up with an automation that can turn leads to booked calls with no extra work. Potentially a great offer you could advertise to your clients. How it works: - Automatically logs leads from Facebook into CRM. - Sends a personalised SMS and email with Calendly link embedded for easy booking. - Updates Slack with the lead info. - Auto follow up if there's been no booking after 2 hours. We all know speed to lead wins deals. This can handle it on autopilot. Hope this is helpful, any Qs let me know.