🎯 Lesson: People don't buy your offer. They buy a way out of the problem they're in.
Here's why your posts aren't getting leads. Most moms write content about their offer, their method, or their results. And then they wonder why nobody's biting.
Your dream client isn't scrolling Instagram looking for a coach. She's scrolling because she's tired, frustrated, and quietly hoping someone, somewhere, understands what she's going through.
The Problem Post is the post that makes her stop and think "wait, this person is talking about ME."
When you name her problem better than she can name it herself, she instantly trusts that you have the answer.
So today, that's exactly what you're writing.
👉 Your Day 1 Action Step:Write a post that names ONE specific problem your dream client is facing right now. Then publish it on Facebook AND Instagram.
Use this structure:
Line 1: Call her out specifically (who is this for?)
Lines 2 to 5: Describe the problem in HER words. What does it actually feel like? What is she telling her best friend about this?
Last line: Ask a question that invites a comment
Keep it under 150 words. Don't try to solve the problem in this post. Just name it.
Example opening:
If you're a mom running an online business and you're hitting random income months no matter how hard you work, this is for you.
That's it. Then describe the problem. Then ask the question.
Post on Facebook AND Instagram today.
📋 When you're done, copy and paste this in the community:
__________________________________________________________________________________________________
✅ DAY 1 COMPLETE: The Problem Post
The problem I called out: ____________
Where I posted: 🔲 Facebook 🔲 Instagram
The hardest part for me was: ____________
One thing I noticed while writing it: ____________
*Share the link to the post so we can review it and show it love
_____________________________________________________________________________________________________
Drop a 💛 if you've already posted today!