How to Create Your Own Mini Content Series (Around Your Niche)
If you want brands, followers, and opportunities to take you seriously, stop posting random content. Start building a mini series. Mini series are powerful because they: • Make people come back • Show consistency • Clarify your niche • Make you look intentional • Help brands understand your value fast Here’s how to create one the right way 👇🏽 Step 1: Identify Your Niche Your niche is not just your sport. It’s the overlap between: • Your sport • Your interests • Your experience • What you can teach or show consistently Examples: • Nutrition for athletes • Recovery routines • Mental toughness • Faith + sports • Budgeting as a student-athlete • Fashion for athletes • Time management • Injury comeback journey If you’re not sure, ask: “What could I talk about every week without forcing it?” Step 2: Pick ONE Clear Theme Don’t overcomplicate it. Examples: • “What I Eat Before Practice” • “Track Tuesdays” • “Mental Reset Mondays” • “Sunday Recovery Routine” • “Healthy Meals for Athletes” • “Training to Become D1” Keep it simple and repeatable. Step 3: Structure the Series Every episode should follow a simple pattern: 1. Strong opening 2. One clear idea 3. A takeaway 4. A reason to return Example: “Healthy Meals for Athletes – Episode 1” Today: What I eat before speed training. Takeaway: Carbs + protein 2 hours before practice. End with: “Episode 2 drops Thursday.” Now people expect the next one. Step 4: Make It Easy to Repeat The goal is sustainability. If it takes 2 hours to film, you won’t stay consistent. Choose something you’re already doing: • Cooking • Training • Studying • Recovering • Getting ready Film it. Add intention. Step 5: Think Like a Brand Ask yourself: If a brand saw 5 episodes of this series, would they understand: • Who I serve • What I stand for • Where their product fits Example: If you consistently post healthy meals → supplement brands, grocery brands, cookware brands make sense. Clarity creates opportunity. Step 6: Post 3–5 Episodes Before Switching