17d • General
That older book isn't dead. It's proven.
There's a lie floating around that a book has a shelf life. That once the launch buzz fades, it's done.
Don't believe it.
A ten-year-old series of ours raised $23,000 on Kickstarter. Same words. New package. New moment.
Old does not mean less valuable. It means proven. A book that has survived a few years has something a brand new release does not: receipts.
What's a book of yours you quietly wrote off too early? Drop the title. Let's see whose backlist deserves a second life.
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That older book isn't dead. It's proven.
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