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Sam has a pretty simple system for booking sales calls from his Skool. When someone joins, he asks for their Skool or YouTube and takes a look. If he sees something he can genuinely help with, he sends a very human message: “Let’s call.” If they’re interested, he sends the Calendly and that’s where the automation takes over. If they don’t book, Skoot follows up. Sam doesn’t have to remember who got a link yesterday. Who said they’d book later or who disappeared after showing interest. In less than 2 weeks, those follow-ups helped book enough extra calls to produce 2 additional $1,000 sales. A lot of people hear “DM automation” and think: Automate the pitch. Automate the offer. Automate the whole conversation. Sam does almost the opposite. The part that benefits from context and judgement stays human. The repetitive part where someone simply needs reminding gets handed to Skoot. That’s probably the sweet spot. You notice the problem, start the conversation, and offer the help. Then let the system make sure interested people don’t quietly fall through the cracks because you forgot to follow up.

I'm Chris, a Psychotherapist, Clinical Supervisor and Community Builder with over 15 years of experience working with trauma and supporting people through some incredibly difficult experiences. 💚 The Skool Trauma Hub My main community is The Skool Trauma Hub, a global community bringing together: 💚 Trauma impacted people 💚 Parents of trauma impacted children 💚 Therapists, counsellors and coaches 💚 Healers and practitioners 💚 Other trauma professionals Is any or all of these fit for you, come and join our family with a free trial and membership from as little as $9 per month or $90 per year 🌞 My aim has been to create somewhere people can heal, learn, connect and grow together. Building this community has taught me an enormous amount about what it actually means to hold an online community, particularly one where people may arrive carrying vulnerability, difficult experiences or a need for connection. I've learned about boundaries, safeguarding, difficult conversations, member dynamics, engagement, belonging and, importantly, knowing when not to intervene here on Skool. Those experiences eventually led to my second brand new community... 💙 The Safer Skool Blueprint I created The Safer Skool Blueprint to take what I've learned and help other Skool owners think more intentionally about the communities they're creating. At its heart is the SAFE Framework: 🛡️ Safety 💙 Acceptance 🤝 Facilitation 💙 Engagement My hope is that this becomes somewhere community owners can bring real situations, share experiences, learn from each other and develop communities where people don't simply join... They feel they belong. And I'm still learning too. That's really important to me. I don't want this community to become "Chris tells everyone how to run their Skool."