From the Roof Down, Baby! 🏠 · The Directory On Skool

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From the Roof Down, Baby! 🏠

Wait, wait, wait…that’s not right.

You don’t start building a house with the roof. You can’t just hold a handful of shingles in the air and hope the foundation eventually shows up underneath them. 😆 You build it from the bottom up.

Your business works the same way, but somewhere along the way, the internet and all it's gurus convinced us to start with the roof. We pick a number like six figures or $10K months and then start chasing customers without knowing where that number even came from.

Before you decide what your business should make, you need to know what it costs to keep it running, how much you need or want to pay yourself, and what needs to be set aside for taxes and profit.

Once you know those numbers, you can figure out what your business actually needs to generate each month... and based on what you sell, how many customers it will take to get there.

That’s your foundation.

And on Tuesday, September 29, 𝗟𝗶𝘀𝗮 𝗗𝗿𝗲𝗻𝗻𝗼𝗻 is helping us build it the right way inside the 𝗕𝗼𝘁𝘁𝗼𝗺𝘀 𝗨𝗽 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗕𝘂𝗶𝗹𝗱𝗲𝗿: 𝗖𝗮𝗹𝗺 𝗖𝗮𝘀𝗵 𝗙𝗹𝗼𝘄 𝗪𝗼𝗿𝗸𝘀𝗵𝗼𝗽.

You’ll leave with a clear understanding of your own Bottoms Up Business plan and numbers that actually make sense for your business... not some shiny revenue goal you plucked off the internet because everybody else was yelling about it.

📅 Tuesday, September 29

⏰ 4:00 PM Central / 5:00 PM Eastern

👉 𝗥𝗲𝗴𝗶𝘀𝘁𝗲𝗿 𝗵𝗲𝗿𝗲 𝘁𝗼 𝘀𝗮𝘃𝗲 𝘆𝗼𝘂𝗿 𝘀𝗽𝗼𝘁.

Can’t attend live? Register anyway, and the replay will come straight to you.

Before you go! When you started your business, did you build the foundation first…or were you already picking out curtains? 😂👇

@Lisa Drennon

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From the Roof Down, Baby! 🏠