We’re in the people business, irregardless of what product or service we actually offer. During a recent session one of my regular clients told me that a family member had an upcoming surgery, I could tell he was nervous about it. He came in this week and I asked him how the surgery went. He was shocked that I remembered, literally couldn’t believe it. To me, it wasn’t a big deal, it was checking in on something important in his life. To him, he felt seen and remembered. He tipped me double and sent me a text message the following day letting me know how much he appreciates having me in his life. At the end of the day people want to feel seen, heard and remembered. We’re in a unique position to be able to do that for them.

I’m not crying. You’re crying!! “Everyone wants a village but no one wants to be a villager” probably one of my new favorite quotes. We want a village. We want community. And that means showing up for each other. How’s this apply to your business? How can you “show up” for your clients in a way that really makes you stand out? drop your thoughts in the comments.

Tomorrow, Wednesday, February 25 at 9:00 AM PST/ 12:00pm EST We will go over a three step follow up process that I’ll make you stand out among your competition, make you unforgettable, and will show every person that comes to the door that you care more than anyone else does. What is that all equal? This equals you standing out in the big sea of mediocrity. There’s a quote in Talladega nights “ if you’re not first your last” Well, if you’re not first in the customers mind when it comes time to think about where to get a massage or who referred somebody to get a massage to, then you might as well be last. And what needs to happen is you need to leave a lasting impression!! That’s what we’re going over tomorrow!

Let’s send a card to someone who made a difference in your life.

This week and around New Year’s is a great time to just love on people, to express gratitude to build relationships with your clients beyond Just a transaction. Here’s a text. I’m gonna send out to my clients. Feel free to copy and paste or adjust it to sound like you. Hey (client name) I was just taking some time to think about this last year, and I’m reflecting on all the things that I’m grateful for… And I just wanted to take a moment and tell you that I’m grateful for you. Thank you so much for coming to see me this year. It’s been a true pleasure working with you. I hope you have a great new year and I look forward to seeing you in the new year. May God bless you. Happy new year