Getting Clients By Minimizing Risk · Sell While You Sleep

Zac Hansen

15h • Resources

Getting Clients By Minimizing Risk

Clients flat out don't trust coaches anymore.

In any market right now, people are more sceptical than ever of working with someone.

Either because they:

A) Got burned

B) Don't believe the money will get them the ROI (whatever that ROI is for them)

C) They believe they can do it themselves with AI/Youtube/Books/Low Ticket Courses

These objections are big and strong.

But...not absolute truth.

What I've experienced over and over again for myself and clients is that even though a person may initially have one of these objections...

...that doesn't mean it's an automatic "no".

I know personally that I've made the most amount of money ever when I was pretty financially strapped and invested in the right program.

I've experienced a number of my best clients sharing they've taken a big financial risk working together.

Which is why we want to focus on that one word:

"Risk"

Our goal is to make it feel much less like a do-or-die moment by decreasing the amount of risk the client takes, and increasing the amount of risk we take.

As an example, one of the things I'm testing for this current launch is doing a four-week trial with new clients AND having a rock solid guarantee.

Rather than it being a massive leap of faith to join where you're stuck in a 3 month coaching program...

...you simply dip your toe in the water.

And based on my client results, people will come in, get quick wins and choose to keep working together.

To be clear...

Quick wins don't mean MASSIVE wins.

For my clients it's typically 5 clients into a Productized Offer.

Some of them go beyond this doing somewhere between 20K-50K in the first 30 days.

The anomalies, not the average.

However, even if someone gets say one or two clients that they didn't have before...

Or you help them stop ONE bad habit in the first 5 days of working with you...

After trying to get this result for months on their own...

They're going to feel that zero to one momentum.

Which is ultimately what we're doing.

Information is abundant.

Personalized information and guidance is now the norm with AI.

You can prompt yourself to the best info and even execution on the planet.

Which is why our goal as Productized Coaches is to focus solely on nothing but results and forward momentum.

Exactly how the Catalyst is structured.

If you want to see how you can start working together on a trial basis for just $250, comment "Catalyst" below and I'll send the details your way this evening when I'm back online.

For now, off to enjoy and let the ads do the work for me.

Zac

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