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Owned by Zac

Sell While You Sleep

900 members • Free

One Focus: Get buyers day after day that ascend to premium clients without calls. Let's rock

5 Leads a day 3% Conversion Rate 5 Clients a Month Lean, green, profitable Productized Coaching Business. Let's rock

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159 contributions to Sell While You Sleep
We hit $100K this month with our publishing offer!
Going to help so many people with this one. And I have to say... I'm having a blast working together with people vs doing all this solo. The late nights and early mornings are way more fun when you're working together in the thick of it. Just the beginning 🚀 Lower stripe account is front end and we're just above break even on this one. Beyond excited to share in the next workshop how I made the offer 10X better to go from a 24K launch the first time to a $41K day
We hit $100K this month with our publishing offer!
The end of promtabating
Alright, it's settled. After meeting with my client today brainstorming personalized upsells that are now possible thanks to AI... ...getting glowing reviews about the new tools/assets I created for our partner's offer... ...that took the sales from 24K on the first launch without AI tools to 70K+ with the ai platform + resources... ...I'm putting the first workshop of the spring together. The target? Use A.I to create assets that make clients happy (that you can sell for a lot of money). Its going to be called "The Anti Prompt Method" and it's going to be ruthlessly focused on showing just the essentialist way to use AI to make more money and deliver better client experiences. And no, we're not going to be talking about technical things at all. I'm going to show you how I rant like a madman into my computer and get Claude to create assets for me. Putting the page together and the details are coming soon.
Don't build a "business" 👎
Evening, Currently working on building out a few of the bonuses for the offer we just sold to make sure our clients are posting case study after case study. One of the big realizations I've had over this journey is the simple fact that most people shouldn't be building a "business." Traditional businesses have low margins, large teams and are messy. And in our space, you're either in the one percent that make it and fight tooth and nail day after day to keep the lights on... ...or they make a good run only to crash and burn a few years later. So the alternative in my opinion is very simple. You don't want to create a "business." You want to create a "semi-passive income stream." And I'll give full credit to the man Tim Ferriss for saying something similar 25+ years ago in Four Hour Work Week. So if you ARE to pivot from "business" to "semi-passive cash flow"... what does that look like? Well in my mind: - Minimal team - - Delivery can come down to a MAX of 45 minutes per day with assistance from AI. If you want to stack those slots into one or two days, so be it. - - Leveraged delivery - - Semi-automated flow of buyers rolling in day after day As an example, I've made so far just shy of $10K this month in my Productized Coach biz working just 3-4 hours per week on it as I was ruthlessly focused on the publishing side this month. Without even spending a dime on ads! However, if I wanted to take a chill month, $10K for 4 hours per week ain't too shabby. But when you start running ads... Get buyers rolling in... Sell MORE to those buyers... Ascend a fraction of those to work with you closely... And get AI to do the grunt work with marketing and delivery for you so you can stay in your zone of genius... ...the numbers get PRETTY spicy 🌶️ All this to say, I've got a juicy workshop planned breaking down the model. I was going to write the sales page but I had some unfinished biz to take care of this week. More to come. Zac
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Lessons From a $41K Day in Profit + Poll For Next Workshop
I'll start off with saying webinars are A LOT of work if you're selling direct to cart. So it's Friday, I can lift my head up from the initial launch (have another live one Saturday). For context, I've been working on a webinar for a while for our publishing partner. And I mean...a while. Thought I had the original draft after I created it with Claude only for it to be complete and utter garbage. So I burned that down and started from scratch. The messy middle of learning something new is messy. But I wanted to go deep into the trenches of running a good webinar. And the other day, was definitely a success. Had 220+ people live and 41K collected in backend sales without calls. Not a bad start even when the screen was so blurry you couldn't see the finer text and a whole range of tech stuff went wrong 😂 So for simplicity here I'm going to break down what worked and what sucked. What We Need To Get Better At: First Creating Webinars FASTER My gosh, webinars! In the end, the content and everything for the webinar was absolutely 🔥 But at the same time...it took so damn long to build. Learning from Jason Fladlin's program, who's one of the best at webinars, he scripts out all of his webinars and THEN turns it into slides. My idea was to use AI to do a huge chunk of this and honestly it cost me more time than it was worth. Simply because the voice came out wrong, a bunch of stuff wasn't true and it didn't flow well. It just made a bunch of stuff up and even though I was using literally the best Claude models, it still just didn't work well. I would say AI is probably really damn good here if you're trying to bullet something out and rant. Also way more forgiving if you're booking calls or lower ticket price. But we wanted folks giving us 3K paid in full of the webinar to a luke warm/cold audience. My partner and I frantically going through the deck after 2 referrals updating things making it better until late into the night to rock it. However looking back, know EXACTLY how I would do it in 1/4 the time now if I ever had to do one again.
Poll
27 members have voted
1 like • 7d
@Roger Percy Money now beats money later everytime
1 like • 4d
@Dima Michajłowski yeah it's getting so damn good that as long as you have the great frame and idea of the offer, you can use Claude to take it very far
Best Place?
Hey all, just joined the group. It looks like there’s many great resources available to buy but just wondering where to start… For context - we have a coaching program that’s $2900/year or they can pay $299/month (no monthly commitment). This also includes a white labelled GHL. However, this year we launched a 24/7 AI Virtual Coach that we built from scratch. Its purpose is to help them get stuff done because we noticed when we researched that we were spending all this time creating training, only for them not to actually watch the training and implement it! Everyone is loving the coach so far. It talks to them if they want and helps them do things like write their Facebook ads, create their website copy, write the social media posts, create their avatar etc. Everyone in our market seems to struggle most with bookings, so I put together a 30 minute case study VSL where we show how we helped a client get to €1m revenue in 2025 using our ads system. And basically it talks about how she paid us $8k for an in person visit but we can’t do that for everyone so we created the coach etc. Running ads to a simple optin collecting name, email, phone. Have 72+ leads, CPL about $10. After the VSL the CTA is to apply to join. Have had around 14 applications or so - the Cost per app is around $50. 1 person joined, the rest have ghosted on follow up. What I’ve noticed too is people were just opting in and then applying 2 minutes later so no way they consumed the VSL. In my head I’m trying to think of ways to reduce friction and maybe focus on the transformation the coach brings directly as they all seem to love software too. So considering a “7 days for $7” trial offer, they book their onboarding call to activate their trial and then we just to activate them on that call with an incentive - like $200 off your first month. We’re currently averaging around $48k/month revenue but we’re running in person workshops in March which has driven the vast majority of that. The membership we have around $17k/month recurring revenue. We want to get this to $50k/month recurring ASAP and then to $100k.
1 like • 5d
Hey @Jonathan Ryle thanks for the low down. Common thing I've heard from folks as well whenever you're running to a free VSL to book a call. Model is very hard to scale I've found simply because trust in coaching has never been lower. For getting buyers, I recommend either: A) 3 Buyers a Day --> Evergreen Micro Offer running 24/7 B) Mid Ticket Freedom --> Paid workshops you sell with organic and paid (had a client bank over 120K off one of this workshops doing this). Or if you want some of my help, you can upgrade to the VIP Tier and figure it out over a 1-on-1 call.
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Zac Hansen
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1,474points to level up
@zac-hansen-5558
Multiple 7 Figures in Micro Offer Sales Helping experts productize their knowledge so they can get paid to get clients even when they don't have WiFi

Active 16h ago
Joined Aug 17, 2025
ENTP
Campbell River
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