I'll start off with saying webinars are A LOT of work if you're selling direct to cart. So it's Friday, I can lift my head up from the initial launch (have another live one Saturday). For context, I've been working on a webinar for a while for our publishing partner. And I mean...a while. Thought I had the original draft after I created it with Claude only for it to be complete and utter garbage. So I burned that down and started from scratch. The messy middle of learning something new is messy. But I wanted to go deep into the trenches of running a good webinar. And the other day, was definitely a success. Had 220+ people live and 41K collected in backend sales without calls. Not a bad start even when the screen was so blurry you couldn't see the finer text and a whole range of tech stuff went wrong 😂 So for simplicity here I'm going to break down what worked and what sucked. What We Need To Get Better At: First Creating Webinars FASTER My gosh, webinars! In the end, the content and everything for the webinar was absolutely 🔥 But at the same time...it took so damn long to build. Learning from Jason Fladlin's program, who's one of the best at webinars, he scripts out all of his webinars and THEN turns it into slides. My idea was to use AI to do a huge chunk of this and honestly it cost me more time than it was worth. Simply because the voice came out wrong, a bunch of stuff wasn't true and it didn't flow well. It just made a bunch of stuff up and even though I was using literally the best Claude models, it still just didn't work well. I would say AI is probably really damn good here if you're trying to bullet something out and rant. Also way more forgiving if you're booking calls or lower ticket price. But we wanted folks giving us 3K paid in full of the webinar to a luke warm/cold audience. My partner and I frantically going through the deck after 2 referrals updating things making it better until late into the night to rock it. However looking back, know EXACTLY how I would do it in 1/4 the time now if I ever had to do one again.

CPM is $130+ targeting for Tier 1 countries and getting a sale a day (still validating, 4 sales so far), CTR is 2.7% average, should I be worried about the CPM and add new creatives? And i noticed my best is just a sale a day, should I run it longer or increase budget to get more sales? Need your advice @Zac Hansen

I'm in Overnight Offers and none of the AI tools work because they say the owner has reached their usage limit. This is pretty disappointing. Are there any other links or workarounds?

Partner offer is still cranking 1K/day in ad spend. Interesting to see worldwide targeting is failing us and getting us worse traffic than ever before. Be mindful if you're testing worldwide. A big insight during this process of running up ads compared to what I've previously done... ...worldwide ads are not working nearly as well. For my campaigns I would always literally just turn worldwide on and it would work better every time once we had significant pixel data. For this offer they bomb every single time. I'm not sure if that's because of the offer itself or it's the change in the algorithm but whatever it is, good to be careful of. Currently just targeting four or five countries plus all of Europe and that seems to be working. Currently working on two SaaS apps. First is a new version of the AI Library for The Productized Coach. And the second is a platform for our partner so we can make the offer more "DFY" and less reliant on the expert plus makes the offer 10X better. New 1-on-1 client lost a high 6 figure amount last year from ads, agencies and sales teams... ...also drained his soul of passion in his business. He was completely disconnected. So we dug deep and made a new offer he's 10X more passionate about that's focused on a major trend in the market that major competitors aren't covering... ...and he is now LOVING it! Enrolled 3 new clients off an initial launch and I bet he'll get to 10 before the offer closes down. All without overpaying for a sales team and dropping a mil booking calls. Finishing up the new version of Sell While You Sleep 2.0. Long overdue. My previous attempts to create it just weren't sitting right. Figured out why and now getting the team to deploy page next week then creating the assets. Plus just learning a TON (Claude Skills, Claude Code, Comparing ROASPY and Hyros attribution etc). But enough about me... I'm going to be recording more YT content and having a lot more workshops. So...anything you're struggling with?