Just a quick reminder to everyone: @Carolyn Green will be leading a marketing map session on Friday at 1pm EST. This is a great time to get focused on your marketing goals for 2026. Save the invite to your calendar from here: Click Here

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Your 2026 goal isn’t complete until it has quantifiable metrics attached to it. (Not just one — you need 3–5 metrics that make your progress measurable and undeniable.) Today: 1️⃣ Refine your 2026 goal and add in these metrics as trackers. 2️⃣ Then share the 3–5 metrics you’ll track to measure momentum and success. Think beyond just revenue. Consider metrics that reflect: - Revenue growth - Gross margin increases - of clients / customers / members added - Marketing consistency (social posts, emails sent - other leading indicators) - Cost to acquire a client (CAC) - Retention/churn - Capacity and workload (utilization rate) - Admin time freed up - Time in your ideal role - % of tasks delegated - Lead flow (# of new people entering ecosystem) - Offer conversion rates - Operational improvements (SOP completion, system adoption) - Profitability per offer/client segment Your goal should be a dashboard, not a single line. Metrics make your future real — and they make your plan workable. Drop your refined goal + the 3–5 core metrics you’re committing to below. (Just core metrics - you can have a lot of supporting in each domain of your business.)

The 'Design Your $1M+ 2026 Plan' Challenge starts today. Let's all help each other make 2026 our BEST year ever! Here's today's challenge activity (Day 1): 💥Tell us your MAIN Objective for 2026 (+ Your Why): 💥 Share the ONE overarching goal you want to accomplish next year, Not just revenue. Your true destination — and WHY it matters to you. Prompts to help: 1. “What does the business I actually want look like in 2026?” 2. “How will I make this the year I stop reacting and start intentionally designing?” Steps to complete the challenge today: - Write your one clear, overarching goal for 2026. - Create a post in the Goals/OKRs/Rocks channel - Title it: "My $1M+ 2026 Goal"

Share the strategic levers you’ll pull to reach your goal. I define these through the lens of the 4P's: People Processes Priorities Performance Then sketch out a rough quarterly breakdown. Prompts: 1. “What MUST change for me to hit this goal?” 2. “What are the 3–5 key strategic moves that move the needle?” 3. “What do I need to accomplish in Q1 to put me on track?”