23h (edited) • Coaching
Day 25 - The Power of Story
Today’s Goal:
Learn to use stories that capture, connect, and convert when you’re on stage. These are just ANY stories these are specific.
My Coaching Advice:
Selling from the stage isn’t about pushing an offer — it’s about pulling your audience into a story where they see themselves in the transformation.
Stories are the secret weapon for every entrepreneur, coach, and speaker. They allow you to:
- Build trust
- Create emotional connection
- Increase conversions
- Position yourself as both relatable and credible
But it’s not just about telling a story. It’s about telling the right story at the right time.
The 6 Stories Every Speaker Must Master
- Signature Story – Your personal story of overcoming challenges, lessons learned, and transformation.
- Offer Story – A client’s struggle-to-success story that makes your offer irresistible.
- Landing Story – A simple, memorable story that makes your main point stick.
- Value Proposition Story – A story of how you applied your method and got results.
- Expert Story – Your journey, skills, lessons, and investments that position you as credible.
- Testimonial Stories – Stories directly from clients that provide powerful social proof.
Types of Storytellers
- The Juggler – Accidental storyteller.
- The Reporter – Logical, fact-driven.
- The Marketer – Creates open loops.
- The Evangelist – Heart-centered, moves emotions.
- The Influencer – The master storyteller who combines it all.
Which one do you lean toward?
Practical Exercise:
📝 Make Your Play Today
- Outline your Signature Story — include your biggest challenge, how it made you feel, and the lessons you learned.
- Write a rough draft of one additional story (Offer, Landing, Value Proposition, or Expert).
- Create a list of 5 clients (past or present) you can gather testimonial stories from.
Call to Action:
Share in the group: Which of the 6 stories are you most comfortable with, and which one do you need to develop?
Affirmation of the Day:
“I am a storyteller. My words connect, inspire, and convert — making me unforgettable on every stage.”
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Day 25 - The Power of Story
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