Half of that traffic? Skool sent it to us. For free.
Here's the system and lemme tell you it's embarrassingly simple.
My partner teaches non-native English speakers to get better jobs, make friends, build a life in the US. Podcast, YouTube, Facebook ads. He wanted to move everything to Skool.
The plan that worked:
> Auctions
> Posts in the group
> Email about the posts
First auction ran. A week later he messaged me: "Ryan, Skool is sending us more people. Did the auction signal something?"
It did.
Turns out engagement is rocket fuel for the Skool algo. And auctions create a spike of it.
So we kept going. Auction. Post. Email to the post. DM every new member with a single question that sorts the buyers from the browsers.
Within months: 50% of new members coming in from Skool organic. No extra ad spend. No grinding.
Just a repeatable loop that feeds itself.
Want me to break down the exact system?
Including how I run ads for $5 a day to get leads.