Execution Beats Timing — A Real Deal Example
We bought a property in Colorado on 11/14/2025 for $60,000.
Because it’s Colorado, we fully expected this to be a spring sale.Snow on the ground. Limited buyer activity.Internally, we assumed this wouldn’t move until April, once access and visibility improved.
Fast forward to this week.
We received an unsolicited offer at $75,000.Worth noting: the list price was $100,000.
Instead of treating it as “good enough for winter,” Juan Patino, our Dispositions Associate, went to work. He understood the leverage, framed the value correctly, and pushed the negotiation forward.
The result:
  • Final price: $95,000
  • Cash
  • No contingencies
  • Closing: 1/23/2026
That’s a $35,000 spread on a deal we didn’t even expect to exit for several more months.
This is a perfect example of something we talk about internally all the time:
Timing matters — but execution matters more.
Your turn: What’s your win or key execution moment this week?👇🏻
Drop it in the comments — deal closed, offer sent, system implemented, hire made, or a lesson learned the hard way.
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2 comments
Clay Hepler
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Execution Beats Timing — A Real Deal Example
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