This week, I have welcomed 8 new dancers into the studio. I always ask the adults what brought them to Irish dance at this stage of their lives. One of my new adults shared about some injuries and that due to her risks with osteoporosis, her doctors said no to cycling but yes to Irish dance. She chose my studio because of a few things on social media: she saw a variety of footwear, so she knew the space was relaxed; she saw evidence of adapted dance (seated) so she knew that if her injuries made standing to dance difficult, she would have an alternative; she saw a wide range of ages in the adult dancers so she wouldn't be "the old lady" in the room; and short-term sessions (5-weeks this round) to get a taste of how it actually feels. She had been following my socials for over a year before deciding to enroll and she had scrolled back into my historical content to boot. Sometimes I forget how much time it takes for people to be ready and how much "evidence" they might need for that decision.

We just switched to paid trials last week and got our first paid booking today! Woo hoo!! A whole extra $8 in my pocket 😆 It's not the money really, just the big step it was for my brain to switch to this model. Hope it 'pays' off (pun totally intended)

I reached out to a parent for a Google Review and here is what she had to say: "My daughter has been attending classes for the past four months, and the difference in her confidence, joy, and enthusiasm has been incredible to see. From the very first class, she felt welcomed and supported— which is all due to Marjorie’s ability to lead. Marjorie has an amazing way of connecting with the students—she creates such a warm, and encouraging environment that really helps her students come out of their shells. I would wholeheartedly recommend this studio to any parent considering Irish dance. It’s such a positive, nurturing environment, and I’m so grateful we found it. If you’re thinking about enrolling your child—do it! You won’t regret it." I am tickled pink over here!!

In the past week, I have had 8 new dancers sign up. 2 beginner adult classes are now full as well as the baby class. St. Patrick's week is always good for registration (Irish dance studio), but I think the organic social media we've been doing in the 30 Day Challenge has made a difference in conversion. Still another week and a bit before the new sessions begin, so I am hopeful for a few more dancers to join yet!

@Sally Prendergast I am really excited to let you know the new Tots Ballet class (that we did ads for) is now FULLY booked with 3 on the waiting list - thanks so much for all your help 😀