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Free Dance Marketing Pro

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Free marketing resources & a community specifically for dance studio owners. Join 700+ members who are filling their classes with proven strategies

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Practical Marketing Strategies and Paid Ads for Dance Studios that convert tiny beginners into long-term customers and predictable revenue.

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190 contributions to Free Dance Marketing Pro
Day 23 ⭐ 30-Day Social Media Content Challenge 📱
One week to go and today's post is one that current families will love you for 💛 New to the challenge? Grab the tracker and AI prompt guide from the kick-off post first: >> grab it here DAY 23 POST: What Parents Can Do to Support Their Dancer at Home A 5-6 slide carousel giving parents simple, practical ways to be part of their child's dance journey - without needing to know a single dance move. This post does something most studio content doesn't - it makes parents feel like partners, not just paying customers. That's the kind of thing that builds loyalty for years. ✅️ Use this Canva Template and update slides as needed. PRO TIP: This content deepens loyalty with your existing families while showing new families that yours is a studio that sees parents as partners. It also performs well in AI search results when parents search for things like "how to support my child in dance class" - educational, helpful content like this is exactly what AI tools recommend studios for. ✅️ Head to Claude.ai (or your preferred AI tool) and paste this prompt: Write a search-optimised caption for my dance studio carousel giving parents 3 tips for supporting their child's dance journey at home. The 3 tips are: 1) Encourage practice but keep it fun 2) Celebrate effort, not perfection 3) Let them play with movement freely at home. Use this caption starter as inspiration: "You don't need to be a dancer to support one. Here are 3 simple things you can do at home that make a huge difference..." - Anything specific you'd add: [e.g. we send home practice videos / we have a parent handbook / we recommend parents watch class once a term] - Write in a supportive, partnership-building tone that positions your studio as a partner to the parent
Day 23 ⭐ 30-Day Social Media Content Challenge 📱
2 likes • 3h
@Marjorie Hopkins 🤩
Are you able to schedule posts on TikTok?
Heya! Are you able to schedule posts on TikTok? Not sure if you can't do it or I'm just blind..
2 likes • 22h
@Lisa Suleiman you can, but only on the TikTok Studio desktop tool and only 10 days in advance... alternatively, you can schedule through a 3rd party tool like Metricool 😊
Day 22 ⭐ 30-Day Social Media Content Challenge 📱
Today's post is one of the most powerful things you can do to grow your studio - and it has nothing to do with paid ads 🌟 New to the challenge? Grab the tracker and AI prompt guide from the kick-off post first: >> grab it here DAY 22 POST: The Referral Campaign That Actually Works Forget generic "Bring a Friend" posts. This is a campaign that makes current families feel like insiders, makes their friends feel chosen, and gives your whole community something to rally around. Here's how to run it: The Nominate a Child concept Ask your current students to nominate one friend who they think would be amazing at dance. The nominated child receives a personal invitation - "Your friend [Name] thought you'd be amazing at this." Frame it as something the child earns, not just a free trial offer. Every child wants to feel chosen. Every parent loves that their child was thoughtful enough to nominate someone. The Parent Connector piece Give each current family a simple digital referral card - a beautifully designed graphic they can send via WhatsApp or share in their parent group - with a personal note from their child's teacher. It feels like a genuine introduction, not a promotion. The Community Challenge wrapper Set a visible goal your whole community can get behind. "This month we want to welcome 10 new dancers into our studio family." Share updates as you get closer. When you hit it, celebrate together - a free class, a special event, a shout-out. Every family becomes part of growing something they love. ✅️ How to create the post: 1. Use this Canva Template with the nomination concept front and centre. Keep it warm and personal rather than promotional. 2. Add your community goal: "We're welcoming [X] new dancers this month - help us get there." 3. Include clear instructions for how to nominate. 4. Share to your feed AND Stories with a countdown sticker to create urgency.
Day 22 ⭐ 30-Day Social Media Content Challenge 📱
1 like • 2d
@Elisabetta Panseri 🥰
Recommendations- Sign Printing
Hi Looking for recommendations for affordable printers in Sydney besides Officeworks that can print A-Frame signs, media wall backdrops and metal factory signs please. We will do the design. We only need the printing done. Thanks
2 likes • 2d
@Tahlia Waters have you tried this company: https://www.easysigns.com.au/
Day 16 ⭐ 30-Day Social Media Content Challenge 📱
Day 16 and you're still showing up. Just like your students do. 💫 New to the challenge? Grab the tracker and AI prompt guide from the kick-off post first: >> grab it here DAY 16 POST: A Student Transformation Story A single image with a story-style caption following one student's journey from their very first class to where they are now. This is the post that makes a parent sitting on the fence think "that could be my child." It's the most powerful converting content you can create - and it costs nothing but a little time. ✅️ How to create the post: 1. Think of a student with a great transformation story. Get parent permission before you post. 2. Use a photo of the student - or a general class photo if the family prefers privacy. Use this Canva Template as a guide. 3. Write the caption as a mini story: set the scene, describe the before, share the turning point, and celebrate where they are now. 4. PRO TIP: Transformation stories convert cold audiences better than almost any other content because they let parents picture their own child's journey. When you write this, you're not just telling one child's story - you're speaking directly to every parent who has ever wondered "but what if my child is too shy?" Save this post to your Google Business Profile too - it works hard in local search. ✅️ Head to Claude.ai (or your preferred AI tool) and paste this prompt: Write a search-optimised caption telling a student transformation story at a dance studio - from shy beginner to confident dancer. Use this caption starter as inspiration: "When [Student] first walked in, they hid behind mum's leg and wouldn't let go. Fast forward to now..." - Student's first name: [STUDENT NAME]
Day 16 ⭐ 30-Day Social Media Content Challenge 📱
1 like • 2d
@Marjorie Hopkins 🥰
1-10 of 190
Sally Prendergast
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1,283points to level up
@sally-prendergast
Marketing coach & paid ads expert with 25+ years as a dance studio owner, helping dance schools grow with paid ads & social media strategies.

Active 12m ago
Joined Jul 20, 2025
Western Australia
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