Got a confusion.
I have a confusion.
It's related to the previous question I asked.
I understood that it depends on the client, like what type of audience they want to bring in.
But, the thing is:
I have read some sales pages on copywriting where most gurus target people who want to make money online (problem-aware audience).
But, the people who are already aware about Copywriting (solution aware). They also buy it. Right?
So, how do they connect with the messaging?
And if they buy it, what's the need to cater to solution aware audience? Can we not target a problem aware audience and attract both who want to make money online and also copywriters?
This might sound dumb. But had to ask this to clear my confusion.
3
3 comments
Khushi Khandelwal
3
Got a confusion.
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