When someone says "it's too expensive", most sellers hear one thing. Drop the price. So they knock a bit off, throw in an extra or offer a cheaper version. Sometimes it works. More often the customer still says no, and now you've taught them your first price wasn't real. "Too expensive" usually means something else. They can't yet see why it's worth that much to them. Or they're comparing you with something that isn't the same thing. Or it's just the first thing people say when they're nervous about spending money. So before you touch the price, ask. "Too expensive compared to what?" "What were you expecting to spend?" Then go back to what they told you mattered and show them how what you sell sorts it. Once they can see it, ask for the business again. Business owner, freelancer, creator or salesperson, it's the same conversation. Face to face or in the DMs. That's what we work on in Direct Sales Mastery. It's for anyone who sells for a living, feels stuck and is tired of giving money away to get a yes. Have a look at DSM What's your first move when someone says it's too expensive?

Actually... do. When your paycheck shows up on time but leaves faster than a one-night stand... you deserve better, and you know it! Monday, inside 𝗧𝗵𝗲 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿𝘆 𝗼𝗻 𝗦𝗸𝗼𝗼𝗹, Profit Strategist @Lisa Drennon is joining us for 𝗖𝗮𝘀𝗵 𝗙𝗹𝗼𝘄 𝘁𝗼 𝗪𝗲𝗮𝗹𝘁𝗵... if your personal money is a mess, your business money is just a bigger mess waiting to happen. Fix the home base first! 💸 Learn whether to pay off debt or build savings first (it’s not either/or) 🕳️ Find out the back door your money is sneaking out, and how to stop it 🌴 Learn how to budget for fun (it's a MUST) without the guilt hangover 📈 Discover how to turn “whatever’s left” into money that actually builds wealth Debt, savings, and fun aren’t three different plans, they’re one and Lisa's about to show you how! Free to attend. Grab the registration link inside 𝗧𝗵𝗲 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿𝘆 𝗼𝗻 𝗦𝗸𝗼𝗼𝗹. 👉 𝗧𝗵𝗲 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿𝘆 𝗼𝗻 𝗦𝗸𝗼𝗼𝗹

Paying off debt, saving for emergencies, and having fun aren't three different plans, they're one plan. I'll show you how Monday, October 19th at 2pm ET in the free Cash Flow to Wealth Workshop. Register here: Cash Flow To Wealth

What does your business actually cost to run? What needs to be set aside for taxes and profit? What does your business really need to generate each month to be profitable? And based on what you’re selling, how many customers do you actually need each month? These questions can rattle around in your brain for a loooong time. Even after you’ve started the business.... even after you’ve made sales! And, yes, even after you’ve picked a revenue goal because somebody on the internet said that was 𝙩𝙝𝙚 𝙣𝙪𝙢𝙗𝙚𝙧 we were all supposed to be chasing. 😆 But a random revenue goal doesn’t tell you what your business needs. That’s why @Lisa Drennon is brining us the 𝗕𝗼𝘁𝘁𝗼𝗺𝘀 𝗨𝗽 𝗕𝘂𝘀𝗶𝗻𝗲𝘀𝘀 𝗕𝘂𝗶𝗹𝗱𝗲𝗿: 𝗔 𝗖𝗮𝗹𝗺 𝗖𝗮𝘀𝗵 𝗙𝗹𝗼𝘄 𝗪𝗼𝗿𝗸𝘀𝗵𝗼𝗽 to the Main Stage inside 𝗧𝗵𝗲 𝗗𝗶𝗿𝗲𝗰𝘁𝗼𝗿𝘆 𝗼𝗻 𝗦𝗸𝗼𝗼𝗹! Instead of starting with a shiny number and scrambling to reach it, Lisa is helping us build from the money up.... aka: the bottom! You’ll work through your business expenses, your pay, taxes, profit, monthly revenue needs, and the number of customers it may actually take to get there. And you’ll leave knowing your own Bottoms Up Business Map, a much clearer picture of the financial foundation your business needs. 📅 Tuesday, September 29 ⏰ 4:00 PM Central / 5:00 PM Eastern 👉𝗚𝗲𝘁 𝗮𝗹𝗹 𝘁𝗵𝗲 𝗱𝗲𝘁𝗮𝗶𝗹𝘀 𝗮𝗻𝗱 𝗿𝗲𝗴𝗶𝘀𝘁𝗲𝗿 𝗵𝗲𝗿𝗲! Can’t attend live? Register anyway, and the replay will come straight to you! Now with all those crazy questions swimming in your head… when you started your business, what was the very first thing you did? 👇

YOU KNOW WHAT YOUR EVENT IS All ABOUT AND YOU THINK OTHERS DO TO … 😂 Mmmmm Lets discuss this further because a lot of people do think everyone has a crystal ball. I had a conversation with Des last night about events and something occurred to me. I think sometimes we forget that we know too much. You know what your event is about. You know what you do. You know why you created it. You know what people are going to learn. You know what that clever little title means. The problem is… I DON'T. 😂 I'm just some random (very random 😜 ) English woman scrolling through Skool who has never met you before. And if I look at your event title or banner and my first thought is… “What on earth is this actually about?” …you've probably already lost me. Because I'm not going to investigate. I'm not going to study your banner for clues. I'm certainly not going to wander off and research who you are so I can work out whether your event might possibly be for me. I'm going to scroll. So here's a little test. Go and look at your next event as though you've never heard of yourself. Forget everything you know about your business, your community and what you teach. Look only at the title, banner and the first bit of information you've given me. Would a complete stranger immediately know: What is this about? Is it for someone like me? Why should I stop and find out more? If the answer is no, don't make your audience work harder. Make your event clearer. Because you may know exactly what you're offering… but the rest of us haven't been invited into your head. 😂 Skool Events Daily. Helping you produce better events and share your events to a wider audience.