THE DIRTY SECRET ABOUT AUTOMATION
Every business owner’s inbox is flooded with the same message: “Buy this AI tool and 10X your growth!” But after talking to different teams and their tech stacks, I’ve noticed a disturbing pattern… The companies spending the MOST on automation tools often see the LEAST real productivity gains. Here’s why: 1. Tool Sprawl: teams juggle too many platforms, creating constant context-switching that eats up to 40% of productive time. 2. The Customization Trap: generic AI outputs require so much manual fixing they increase workload instead of reducing it. 3. Automation Amnesia: processes get automated without ever being documented, leaving “black boxes” nobody knows how to fix when they break. The most successful teams don’t chase shiny tools. They: • Go deep on a few core platforms • Automate only after mastering the process manually • Focus automation where it impacts customers most The harsh truth? You don’t need more tools. You need a smarter automation strategy. 💬 What’s your biggest automation frustration right now?