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Imperium Academy™

33k members • Free

2 contributions to Lead Generation Secrets
Nobody responds to an email that hasn't been sent.
Today on the Clarity Call, Ian pointed out that I need to take some "messy action." Nobody responds to an email that hasn't been sent. I also need to consider what value I can offer upfront to get a better response. Thanks, @Ian Kirk
1 like • Jun 5
This is great! It reminds me of an old expression, "The books you don't read can never change your life," that I heard many years ago. It landed the same way as, "nobody responds to an email that hasn't been sent."
🚫 Stop Sending DMs That Reek of Desperation
(Steal This Cold Message That Actually Got a Reply) 95% of DMs being sent right now? 💩 They read like a Fiverr VA copy-pasted it from a 2021 YouTube tutorial. You know the ones… ❌ “Hey [First Name], I help busy founders scale to 6-figures using my proven 3-step system…” ❌ “Quick question for you... 👀” ❌ “I saw your profile and thought we might be a great fit!” If you’ve ever sent one of those, this is your intervention. Because you’re not just being ignored—you’re being categorized. 🧠 As forgettable. 🗑️ As background noise. 📉 As someone not worth replying to. 🧠 How I Flipped It, just like @Jay Feldman teaches. Instead of ignoring a guy who’d been DM'ing me like an amnesiac AI… And this guy is a fairly well established influencer with a sizable IG YT & Skool Community. I sent this: Not gonna lie --> you’ve hit me with more “Hey Ian”s & "How's Biz?" than an MLM recruiter w/ amnesia 😂 Figured I’d wait to reply until I had something worth showing. In the last 3 months 56 new customers. $72,408 in revenue. 9 churned. {SCREENSHOT PROOF} All from a similar offer and audience size to yours. Not saying you're leaving money on the table... But if you are, your weak ass DM game is probably why. ✌️☮️ Guess what happens next? 👀 He replied instantly. Then booked a call. 🧨 Why It Worked ✅ Pattern interrupt – Casual. Funny. Not trying to sell. ✅ Leads with proof – No bait. Just data. ✅ Curiosity over pitch – Hints at the gap without bragging. ✅ Reverses the dynamic – He chased me. 💥 Want to Stop Getting Ghosted? Here’s the formula: Open with a jab – playful, honest, bold Drop results – numbers > adjectives Create curiosity – no neediness, just a window Position yourself as the shortcut – without pitching Shut up and let them ask Comment “SLAP” and get the DM Masterclass that’s booked me calls with people way outside my “lane.” No more spam. No more guessing. No more sounding like someone’s virtual assistant. 🧠 You’re either pattern-interrupting…
1 like • May 15
SLAP
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Charlie Lyons
1
3points to level up
@charlie-lyons
I help SMBs with business growth.

Active 21h ago
Joined May 14, 2025
Los Angeles
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