Let me say that again: Seventy-two euros. Total. And I’d already spent €48.24 of it on cold email tools, betting on myself when I had almost nothing left to bet. I’m in Greece. No safety net. No rich parents. No backup plan. Just me, a PC, and this belief that I could build something real. For two years I was grinding, trying business models, failing, learning, repeating.I made some money here and there… but nothing scalable.Nothing predictable.Nothing that felt like a real breakthrough. I was tired of duct-taping YouTube information together and praying it would somehow become a system. So I did something uncomfortable: I booked a clarity call, not because I had the money, but because I needed some direction. On that call, here’s what hit me: I had been trying to sell an outcome I hadn’t achieved yet. I had an offer about “scaling businesses to $50K/month”… but I'd never scaled anything to $50K/month myself 🤦‍♂️ @Ian Kirk didn't sugarcoat it. He said: "That's difficult, man. Just to be completely transparent." And honestly? I needed to hear that. → That was a punch I needed. He broke down exactly what I was doing wrong: → No clear ICP → Overcomplicating my offer → Building a job, not a business. Then he told me something that I've never heard before in those 2 years: “Never state your price first. Let them tell you what the outcome is worth.” And something stuck in my mind " You don’t win by collecting more free information. You win by collapsing time and learning from people who’ve already walked the path." I left that call with something better than money: ✓ Clarity ✓ Direction ✓ A simple plan ✓ A system to master ✓ And a reason to stop drifting Since then, I’ve gone all-in on what actually moves the needle. → Everything I’m building right now comes from that decision. If you’re sitting where I was, low on money, high on ambition, wondering if you should bet on yourself… This is your sign. One conversation can shift your entire trajectory.

Hi everyone, just posted a lead magnet about the single prompt that got me 13 potential clients in 1 day. Appreciate any comments and reposts. Thanks! 💪 https://www.linkedin.com/posts/freek-de-bresser_this-one-prompt-got-me-13-potential-clients-activity-7403848245212250112-IEYj?utm_source=share&utm_medium=member_desktop&rcm=ACoAADVvFSwBaBEfsQj7-cPp4VHMBBxgxFYBftw

(Here’s what Ian showed me on our clarity call that changed everything) Okay, real talk… If you’re still sending cold pitches, duct-taping tools together, or praying your next “hack” will land a client… This is the post I wish I had seen months ago. I recently had a clarity call with @Ian Kirk, and I’m still unpacking everything we uncovered. Because what I thought was lead generation was just me chasing shadows. 😬 🎯 What Ian Showed Me (That Nobody Else Has): 1. Fishing, Not Hunting I was pitching, pushing, and praying. Ian said, “You're out here with a spear. Real closers are out here with bait.” That hit hard. Did you know that the goal of cold outreach isn’t to close, it’s to create just enough curiosity that they lean in? (Me either!) As it turns out, Curiosity > Pitch. Every. Time. 2. If You're Targeting Execs, Instagram Is a Waste Spending hours crafting posts for people who’ll never see them doesn't make any sense! High-income decision-makers? They live in their inbox and on LinkedIn. That’s where the real conversations begin. 3. Stop Overbuilding. Start Connecting. I thought I needed fancy systems to scale. Truth? They were slowing me down. Manual DMs. Simple scripts. 100 real messages > 1 funnel that never gets finished. If your tech stack feels like a second job, you’re doing it wrong. 4. Replies Are the Metric That Matters Opens? Vanity. Clicks? Cool, I guess. But replies? Replies are momentum. Replies are money. Since the call, I’ve cut the fluff and started measuring what matters. 💡 Picture This... You send one message. Your dream client replies—not to buy, but to thank you. Because you just made them aware of a problem they didn’t even know they had. That’s not a fantasy. That’s what this community is doing—because of the clarity calls, the frameworks, and the simplicity Ian teaches. Here’s My New Game Plan (Stolen Straight From Ian): ✔️ Craft messages that trigger curiosity, not resistance ✔️ Commit to 100 personalised DMs or emails daily

Hey friends—Raghav here. If you’re a SaaS founder, agency owner, or just trying to stand out in a crowded space without burning time or ad dollars… This post might save you a ton of time—and frustration. 🧠 What I’m Building (And Why I’m Fired Up) I’ve built a LinkedIn outreach platform that I am working with @ianryankirk on refining the offer messaging. It’s not just software. It’s a scalable outbound engine, built for people who want calls booked, not just tools. But here’s where I got stuck… 🤯 What the Clarity Call with Ian Kirk Unlocked 1️⃣ The “Kevin O’Leary Elevator” Test Ian hit me with the classic challenge: “If you had 30 seconds with a shark, could you make him care?” Turns out, my pitch had too many moving parts. Ian helped me cut the fluff, center the core value, and reframe the software as a solution—not just a stack of features. 2️⃣ A Guarantee Isn’t a Differentiator Anymore Everyone offers one. The real edge? - Scale beyond LinkedIn’s limits - Run everything from one dashboard - Let agencies book calls without building a team from scratch Now that gets people leaning in. 3️⃣ Target the Buyers Who Already Spend We mapped my ICP in 60 seconds flat: → People already paying for Sales Navigator→ Power users frustrated with limits→ Agencies who want outreach at scale—without risking bans or burning hours 4️⃣ Action Steps That Don’t Just “Feel Productive” They Are ✅ Post the new offer version in the community + on LinkedIn ✅ Watch the Outreach & Cold Email masterclasses ✅ Show up to the next group call—get feedback, refine message ✅ Don’t complicate it. Talk in outcomes, not software-speak 🙌 Why I’m Sharing This Because most of us overthink the offer and underplay the result. I woke up at 4am for this call—and it gave me more clarity in 45 minutes than I’ve had in weeks of brainstorming. If you’re stuck on: - Pitching too many features - Talking to the wrong audience - Or wondering how to stand out in SaaS…

Just had a clarity call with @Ian Kirk who helped me with the strategies of generating leads for my business in real estate. He also gave a clear breakdown of the Insiders group and what to expect. 👍