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CLUB HERO

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LUV THE ONE

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916 contributions to WELLNESS PRO ACADEMY
Club Growth | Live with Cate
Meeting Recap : 02-13-2026 | Session by @Cate Stillman This session moved from the somatic to the strategic, beginning with feeling into the "vibration" of your club—building a structure or "nest" where members can evolve. The core of the conversation shifted to refining the One Simple Funnel: identifying exactly what makes your avatar turn their head (the "song in the parking lot"), what beliefs they must change to join, and how to "own" their experience from the first touchpoint through to renewal. Shutterstock Explore Key Takeaways: - The "Song in the Parking Lot": Your marketing needs to be like hearing a song you love (e.g., Led Zeppelin on a powder day). It’s not just about pain points; it’s about pleasure and resonance. What specific vibe or message makes your "Cousin Sarah" (avatar) stop and turn her ear toward you? - Price Anchoring & Side Benefits: When pricing your club, anchor it against the cost of the alternative solutions your avatar is considering. - Shifting Beliefs: Your prospects are often "problem aware" but not "solution aware." You must identify the specific beliefs they need to drop to buy from you (e.g., "I don't need another certification; I need a business model upgrade" or "I don't need a white coat to be fertile; I need to regulate my nervous system"). - Owning the Experience (The American Airlines Analogy): You must own every step of the member journey. If there is a glitch in the system (like a flight delay), it breaks trust. Make the process consistent so members know exactly what to expect—and exactly how to refer their friends. - Hubs are Two-Way Streets: When looking for new leads (fresh eyes), look for hubs where your avatar already hangs out (Facebook groups, product mailing lists, local magazines). Serve the hub first, and they will serve you back. Next Steps: - Define Your "Music": Write down exactly what your avatar needs to hear to realize you are their scene. Is it a specific word (e.g., "Embodied," "Primal," "Shakti") or a specific feeling? - Map the Belief Bridge: Identify the top 3 beliefs your avatar currently holds that prevent them from joining, and write the counter-belief you need to teach them. - The First 7 Days: Script the specific "First Win" or onboarding ritual (e.g., a morning reset, a self-assessment) that validates their purchase immediately after joining. - Audit Your Funnel: Look for the "glitches." What part of the process feels inconsistent? Focus on fixing that rather than inventing something new.
Club Growth | Live with Cate
1 like • 3d
@Jennifer White Please watch the part you missed.
Cates call
Anyone else having trouble getting on to call tiday?
1 like • 3d
Hi Jennifer, I am so sorry for the delayed response. I hope the issue was fixed and you participated in time. IF Not, I will be posting the session recap soon and will definitely tag you! Apologies 💙
Agent: Club Guide + FAQ
Anyone else having issues with this? It's frozen after uploading documents @Tamanna Zahan
0 likes • 5d
Hi @Paula Pister , I have just tested. The gent is working fine. Please refresh the browser & try again.
0 likes • 5d
Please try copy pasting the data to the chatbot. I believe that will work. Follow this instruction https://www.skool.com/wpa-club/classroom/22d38269?md=0c38a4ab301a48f58a09bcf19325b5c8
Build Your Classroom
Meeting Recap : 02-06-2026 | Session by @Jennifer White This session focused on "Building Your Classroom"—specifically, how to design a curriculum that facilitates transformation rather than just information overload. The core strategy involved separating "Teaching" (videos/PDFs) from "Coaching" (live calls) to prevent member overwhelm. Key Takeaways: - Teaching vs. Coaching: Let your content do the heavy lifting of teaching concepts so your live calls remain open for coaching through obstacles. - The "Core" vs. The "Library": Keep the member journey linear and clear. Move complex deep-dives (like "Ayurveda 101") into a separate resource library so they don't clutter the daily habits. - Action Over Consumption: Every piece of content needs a corresponding action—ensure videos lead to a specific habit, reflection, or tracker entry. - Layering Themes: Major pillars like Digestion and Stress don't need to be "finished" in a month; weave them throughout the year as members' capacity grows. Next Steps: - Draft your 12-Month Roadmap: Map out your monthly themes to ensure a logical flow (e.g., Foundations → Rhythms → Digestion). - Populate the Calendar: Enter your "Dream Calendar" into the platform to visualize the rhythm of calls and workshops. - Audit Your Assets: clearly define which assets are for "Knowledge" (PDFs) and which require "Skill" demos. PS: It took your clients years to get where they are; they won't fix it in a day. Design for long-term habit formation, not instant results. Watch Recording Here : VIMEO
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Build Your Classroom
Sales Practice : Mock Sessions
Meeting Recap : 02-04-2026 | Session by @Valerie Hwang Beck This session focused on mastering the Closing Phase (Call 3) and handling the "Time Objection." Participants explored how to move from explaining to "looping"—using questions that help prospects solve their own objections—while emphasizing that imperfect action beats waiting for a perfect curriculum. Key Takeaways: - The 3-Call Structure Reduces Pressure: splitting the process (Discovery -> Roadmap -> Decision) removes the desperation to close immediately. - Prevent Ghosting with Video: Sending a personal video between Call 2 and Call 3 re-frames the meeting as an invitation, drastically reducing cancellations. - "Looping" beats Explaining: When a client objects, ask questions (loop) to help them articulate the value, rather than defending your program. - Sell the Destination (A to B): Clients don't buy "coaching calls"; they buy the bridge from where they are (Point A) to where they want to be (Point B). Next Steps: - Draft your "A to B" Roadmap to visualize the client journey for Call 2. - Record a "Bridge Video" to send prospects before the final decision call. - Practice Looping: Stop explaining your features; ask questions that make the client define the value. PS: We aren't hunting for a "Yes"; we are hunting for a clear decision. Clarity cures the chase. Watch Recording Here : VIMEO
Sales Practice : Mock Sessions
0 likes • 9d
@Elizabeth Stauder Thanks for sharing that, and we're so glad you can still catch the replays! We know timing can be tricky with busy schedules. Thanks for being part of the community!
0 likes • 9d
@Jennifer White That's wonderful to hear, Jennifer! We’re so glad the session structure worked for you, and thank you for stepping into the role of a practice client — your openness and participation help make these mock sessions rich and real for everyone. Really appreciate you sharing your experience! 🙌
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THRIVE is a guided mastermind to heal, sleep better, intermittent fast, detox, lose weight, feel great, & crush your life goals with microbiome.

Active 1d ago
Joined Sep 21, 2022
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