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Need Advice
I'm confused by this whole censoring of the word "dead" thing on YouTube. I'm working with this attached thumbnail, do you all think this may get flagged or something? Am I exposing my video to risk by using the word "Dead" in the thumbnail?
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Need Advice
Packaging Changes based on a Video's Lifecycle
Hey all, I'd be curious to hear your strategies around having different sets of packaging options based on where a given video is on its life cycle. Has anyone had success with this or any tips on how to apply this strategy? For example, having different thumbnail/titling for "core audience" out of the gate, then a different set for "casual viewers" after the video has pass the core audience, and then a final set for a wider grouping of new viewers later in the video's life cycle. This is something that my team has tested on a very limited basis but haven't dumped enough resources in consistently to decide if this is strategy is worth deploying. One specific use-case, one of our channels absolutely crushes with our core audience, its a niche Minecraft channel, with essentially one framework. First hour CTR is great, we'll optimize our thumbnail with A/B testing and we'll maintain a nice run of views for about 6 days or so. But after it surpasses our core our view trajectory drops substantially. This is where I'm wondering if having different sets of packaging options that are targeted very deliberately at a wider audience is worth making and deploying. I'd appreciate anyone sharing their thoughts/experiences. Thanks in advance!
Real Use Cases of AI Thumbnails For Clients (1 of 10's)
I made a post a while back when OpenAI released their GPT image update about how this would change thumbnails... Update: it has cut down the amount of time I spend on thumbnails by a LOT and can do things I don't have the photoshop skillz for. I'm not generating entire thumbnails in one shot- I'm creating assets that would normally take me a lot of time scrolling through Google Images for, or bringing ideas to life that I can't make from scratch. Attached below: this was a 1 of 10 for us and I generated the broken apple logo in GPT after visualizing it in my mind but not having the skills needed to make it from scratch in Photoshop. It took maybe 2 prompts and 45 seconds for GPT to create exactly what was in my mind's eye. Another example: I wanted a stock image of a hand holding an iPhone in a really particular angle that I was having trouble finding on Images, so I had GPT generate it for me. Furthermore, I had it also do a lot of the lighting effects that I normally spend too much time hyper-fixating on. Also, the mask in the background at the exact angle I wanted. Generating both assets took about 5 minutes AKA way less time then it would've taken me to actually find the images on Google and also do all the lighting/extra FX.
Real Use Cases of AI Thumbnails For Clients (1 of 10's)
Anyone Use Softwares For Split-Testing Titles?
I know TubeBuddy allows you to do this...Anyone have experience with it or recommend it?
Is SEO Really Dead?
I've been working for a really successful guy to grow his socials but he is only successfull offline, really small online yet. I've been doing YT Strategy for the last 5 years for a lot of different channels, but for some reason he still wants me to do heavy SEO on Titles, Tags and all this kind of old stuff (in my opinion). I actually want to go heavy on Video packaging but he still wants me to do SEO stuff and he is pretty metodical with it so it takes some of my time that could be spent doing great packaging. So, i would love to get your guys opinion on if SEO really matters today and how i can explain him that this is not as important as it was in 2020 (or it is, please give me your opinion down below).
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