Hey all, I'd be curious to hear your strategies around having different sets of packaging options based on where a given video is on its life cycle. Has anyone had success with this or any tips on how to apply this strategy? For example, having different thumbnail/titling for "core audience" out of the gate, then a different set for "casual viewers" after the video has pass the core audience, and then a final set for a wider grouping of new viewers later in the video's life cycle. This is something that my team has tested on a very limited basis but haven't dumped enough resources in consistently to decide if this is strategy is worth deploying. One specific use-case, one of our channels absolutely crushes with our core audience, its a niche Minecraft channel, with essentially one framework. First hour CTR is great, we'll optimize our thumbnail with A/B testing and we'll maintain a nice run of views for about 6 days or so. But after it surpasses our core our view trajectory drops substantially. This is where I'm wondering if having different sets of packaging options that are targeted very deliberately at a wider audience is worth making and deploying. I'd appreciate anyone sharing their thoughts/experiences. Thanks in advance!

Congrats to @Ben Bode on the recent banger!! I keep getting recommended the new video on his channel, Framing Logic. Obviously, being an experienced ex-mrbeast producer, this was bound to happen. I just wanted to point out his win. Who else watched his Ted Cruz video when he first made his intro post?

See ya'll there!

SQUAD -- having an insane couple of weeks with the business and it's made attendance of these calls more difficult than I anticipated. Today, I again find myself in the midst of a crucial biz dev project that needs to get a cross the finish line by EOW. Therefore, I'll have to bow out of today's call. But DEFINITELY encourage someone to create their own Zoom link and drop it in the comment section below so ya'll can still hop on and meet with each other!

To join the video meeting, click this link: https://meet.google.com/vfo-twoa-yhn Otherwise, to join by phone, dial +1 260-227-7209 and enter this PIN: 420 510 942# To view more phone numbers, click this link: https://tel.meet/vfo-twoa-yhn?hs=5