I’ve been thinking about this heaps, and OOOOOOFFFFFFF! If I hadn’t called my community THE BACKROOM ← 🚪 I probably would’ve called it The Conversation Club This is literally where my brain went this morning while eating my breakfast burrito (but nope I am not changing it btw) One of those random thoughts that ain’t actually RANDOM at all. You know the ones. They’re usually onto something BIG! Well, I was thinking about intentions behind communities. Because we all have them, whether we’ve named them or not. Every space is leading somewhere. Even the “casual” ones. Stay with me. So The Backroom didn’t start fully formed. It evolved actually we used to be called the Unstoppables. But the newish name came basically from the FEEL of it, not some deep branding exercise I did. It’s called The Backroom because it’s the place you go to talk it out. Business stuff, yes. But also the WOOPS, the WOBBLES, the “I don’t know if this even makes sense but…” moments. It’s the space where confidence gets built quietly. Where you start to feel safe enough to actually be yourself around other humans. And honestly, that’s the bit that matters most to me BIG TIME… Because in there, you don’t have to worry that your post will be deleted. Or misunderstood. Or jumped on. Or turned into a pitch-fest. Or met with advice you didn’t ask for (HELLO, that one). It’s a space where we build the confidence muscle TOGETHER, not by being perfect, but by being real AF (aka humans being humans) And I know some people will read this and think, “huh, sounds a bit pointless.” But here’s the thing that keeps niggling at me… How many of you are sat in genuinely EPIC communities right now, amazing spaces, great people, loads of potential… like this space for example, and you’re still not posting? Not because you’ve got nout to say. But because of that tiny (or not so tiny) fear. Of judgement. Of saying the wrong thing. Of someone misunderstanding you. Of your brain going into overdrive before you’ve even typed the first sentence.

When you check out a Skool community or creator, what actually makes you decide it’s worth your time follower count, quality of posts, engagement inside the community, or real results people are getting? What’s the real signal you trust before joining? Side quest: help me hit 100 followers so I can stop staring at the number like it owes me money 😄