Coming back from vacation is where your system shows. Most owners come back and immediately get pulled into whatever is loudest: - inbox - CRM tasks - team questions - follow-ups - random content ideas - unfinished work from before they left That is how you lose the first 2-3 days after a trip. What helped me today was having a simple re-entry reset: 1. Keep the morning routine. Before touching the business, get grounded. For me that means personal development, reading, and setting the tone for the day. 2. Clear the open loops I caught up on CRM follow-ups first because follow-up is one of the easiest places to lose momentum. 3. Pick one main lever. Today the lever was content. Not 12 random priorities. Content. 4. Map the next 30 days I made sure the content schedule was mapped out and my editor had enough direction to keep moving. 5. Attack! Monday with the plan already visible The win is not just doing more work. The win is removing the guessing so you can execute faster. If you are coming back from a trip, weekend, or just a messy few days, do not start with random tasks. Start with the reset. Question: what is the one open loop you need to clear first today?

This is something we used before on our facility account, it went away for a while, and now it’s back. It also came back on my personal brand account, so I started using it again right away. And honestly, it’s been really good for audience growth and reach. Why I like it: Trial Reels only get shown to non-followers. That’s the whole advantage. So instead of only recycling your content to the same people who already know you, it gives you another shot at getting in front of brand new people. That matters a lot if your goal is: - more reach - more followers - more awareness - more top-of-funnel attention What I did this time: I used Codex to help me pull my best-performing content. Then I took that content and reposted it as Trial Reels. That’s the move. Don’t guess.Don’t randomly throw things up. Take content that already has proof and use that first. That’s one of the easiest ways to increase your odds of getting a better result. The simple workflow: 1. Find your best-performing content 2. Pick clips that already proved they can hold attention 3. Repost them as Trial Reels 4. Let Instagram push them to non-followers 5. Watch what gets traction and learn from it That’s it. Why this is useful A lot of people are sitting on good content that already worked… but they’re not reusing it strategically. This is one of those simple platform features that can give you: - more mileage from existing assets - more reach without creating from scratch - more data on what hooks still work - more eyes on your page How to turn on Trial Reels If you have access to the feature, when you go to post a Reel, you should see the option to make it a Trial Reel before publishing. If you don’t see it, you may not have the feature on that account right now. My advice If it’s available to you: use it. And use it with content that already has signal. Not random guesses. If enough people want it, I can do a quick Loom showing: - how I’m selecting the clips - how I’m organizing them - and how I’m using Codex to help pull the strongest ones